Shopee Advanced Operations Course — 2026 Update: From Basic Setup to Advanced Ads, Full-Chain Practice to Break Traffic & Sales Ceiling

1. Course intro
This is Teacher Meng Fan's Shopee advanced ops course updated May 2026. It starts from store-mode selection and store positioning, covers refined selection, Miaoshou scraping, pricing templates, title/image/detail optimization, and deep-dives organic traffic and paid ads (1.0 to 5.0). It explains site-wide ads, SIP settlement, cross-border/local store launch, data review and strategy adjustment, covering both bulk and refined-listing modes, all in hands-on demos for advanced ops.

2. Who should learn

1. Ops practitioners who want to lift Shopee store performance.
2. Cross-border e-commerce founders deep in Southeast Asia.
3. Traditional Shopee sellers who want to break traffic and sales ceilings.
4. New sellers planning to enter Shopee and learn advanced plays.

3. What you gain

1. Master refined selection and product optimization on Shopee.
2. Master ad strategies from testing to scaling at every stage.
3. Learn advanced organic + paid synergy plays.
4. Build store data review and strategy-flexing ability.

4. Course directory: 2024 — past 1: ad 1.0 regular play steps demo (testing + data analysis + optimization scaling); past 2: ad 1.0 optimization+ (analyzing exported data and the concept of raising weight); past 3: ad 1.0 site-wide promotion breakdown + product search ad optimization details summary; past 4: ad 1.0 site-wide ad detail play + optimization + optimization of all ad types; past 5: ad flexible 2.0 site-wide + manual play step upgrade + clear underlying logic, clear play (for mic issues start listening from 6:20); past 6: ad advanced 3.0 building viral hits + matching attribute tags to links + (ad + S); past 7: ad leap 4.0 complete multi-stage ad + flexible S pairing techniques in different situations + releasing organic traffic; past 8: ad soaring 5.0 flexible switching between site-wide and manual in different situations + switching rhythm and operation details. 2025 — 01. Pre-opening store type + store operation direction choice; 02. Pre-opening existing Shopee mode summary, which suits you better; 03. Store positioning and layout + basic settings new stores need to complete.