
Course Introduction
This 30-lecture hit product course selects 30 real business cases of well-known top domestic and international enterprises, spanning catering, retail, internet, FMCG, education, chain stores and more. It deeply deconstructs the rise paths of brands like Xibei, Genki Forest, Heytea, 7-Eleven, Decathlon, Atour Hotel, Xiaomi, 360, digging out core logic of hit creation, user acquisition, low-cost spread, chain expansion, membership monetization, and business model design. The course jumps out of empty theory, starts from human needs, summarizes three reusable hit-making moves, and analyzes zero-cost brand spread, small-cost leverage of massive users, and chain-scale profit methods. Suitable for physical store owners, entrepreneurs, product operators, to learn from mature brands and build own hits, widening profit channels.
Course Contents
01 From roadside stall to 230 national branches: why is Xibei getting more popular?
02 Only by giving up skills can you succeed! Behind 500 million free users, why is 360 Antivirus so strong?
03 Why can't you make a hit by copying Xiaomi's model? Seize human nature, users can't stop!
04 China's wildest 10-yuan shop, earning tens of billions a year: the two things done right.
05 A Japanese brand occupies 200 million Chinese wardrobes, founder becomes richest! How to gain a million followers in half a year?
06 Learn these three moves, and I'll teach you hand-in-hand to make a hit that screams!
07 Bye! Burning-money ads: zero-cost brand spread covering 5 million people, you can too
08 Can a print shop go public? Secrets of Rongda Quick-Print's 100 million annual revenue!
09 Meituan delivery profit is only 2 percent, how can it pay 4.1 million riders?
10 Leverage 10 million users with 49 yuan: learn from Xiaomi power strip to disrupt market with small cost!
11 Why can't Xi'an roujiamo beat McDonald's? The money-making business behind McDonald's!
12 How fierce is Jack Ma's Hema? So fast that all restaurant owners are scared!
13 Punching Amazon, kicking Walmart! The world's hottest supermarket only studies earning less from customers!
14 50 billion a month, Evergrande's home-selling tricks! Enterprises create 10 billion value by doing two things right!
15 7 years, 583 stores, over 20 million members: the business behind Atour crowdfunded hotels!
16 Heytea, 100 million cups a year, valued at 16 billion: is it leek-cutting?
17 From bankruptcy edge to 100-billion industry leader, this pharma company did one thing right
18 Make men worldwide pay obediently! How Gillette opened a 100-billion market with razor blades!
19 Even losing money, Alibaba does it! What business opportunities hide behind the 88 membership card snapped up by deal-hunters?
20 Only 4 years, valued at 14 billion: Genki Forest beat Coca-Cola, becoming market No.1!
21 Why Yuanfudao, with investors chasing to give money, beat 27-year-old New Oriental to become global No.1
22 75 stores, 1.5 billion revenue, making hotpot chain national No.3, only by seizing this point!
23 Harvest 10 million moms? 4 years earning 20 billion, listing in the US: why Yunji?
24 7-Eleven isn't a convenience store: the money-making model Japanese use wildly, Chinese can't learn!
25 10 years, 8000 stores, the invincible money-making model that makes Alibaba salivate: what's great about HLA?
26 Tencent invested, Jack Ma coveted: why is this copycat 10-yuan shop worth 50 billion?
27 Tencent invested, Alibaba opened stores, the more scolded the hotter Perfect Diary: why beat L'Oreal?
28 No ads, 96.8 billion a year, Decathlon makes money quietly! These two points you can learn too!
29 Faster money than Moutai, selling water to become richest: reveal Nongfu Spring's profit code
30 200 national direct stores, annual revenue over 1 billion: Yunhaiyao's secret is actually a chicken?
This course comes with a materials pack. Members receive the access link by email after requesting the course.