Complete Sales Psychology Practice Course: Mind-to-Heart Communication + Reading Human Nature + Persuasive Closing + Store Landing + Customer Acquisition & Cash-In

Course Introduction

Many salespeople and store owners are long stuck at a performance ceiling: they only push hard, don't understand the underlying logic of communication, feel socially awkward and frequently run out of things to say; they can't read customers' real needs or hear the subtext, and miss the key to closing; they can't stir up buying desire, so even the best product fails to move users; they have no answer when customers question, nitpick or object; stores ignore traffic flow, display and VIP upkeep, so retention is very low; they lack a professional system for customer acquisition, fission and event planning, with few new customers, churned old ones, and hard year-end cash-in.

This complete sales-psychology practice course is a full-dimension sales system covering basic communication, reading human nature, consumer psychology, advanced persuasion, on-the-ground closing, store operations, traffic acquisition and campaign cash-in. It discards hollow theory and is fully actionable, cracking the hardest problems of acquisition, communication, locking, closing, repurchase and fission from the psychology level. It suits salespeople across all industries and physical-store entrepreneurs; even total beginners can quickly lift their selling ability and double their performance.

Course Content

1. Sales Psychology [Intro Lesson] Opening Lesson

2. Sales Psychology (Preface)

3. Lesson 1: Communication Matters So Much!

4. Lesson 2: What is communication? What is its underlying logic?

5. Lesson 3: Quickly read the other person and take the social initiative!

6. Lesson 4: Become a communication master and turn acquaintances into connections

7. Lesson 5: How to read between the lines?

8. Lesson 6: One trick to make everyone in social settings like you!

9. Lesson 7: The three-step ice-breaking method: the communication funnel effect!

10. Lesson 8: Reading human nature, starting from psychology models! (Part 1)

11. Lesson 9: Reading human nature, starting from psychology models! (Part 2)

12. Lesson 10: [Methods] First step of communication strategy!

13. Lesson 11: [Methods] Four points to deeply understand men and women!

14. Lesson 12: [Methods] Four points to deeply understand men and women (Part 2)

15. Lesson 13: [Methods] Get the key to the mind, master 6 systems

16. Lesson 14: [Methods] Deeply reflect on how values form

17. Lesson 15: Read personality traits across cultural backgrounds (Part 1)

18. Lesson 16: Read personality traits across cultural backgrounds (Part 2)

19. Lesson 17: [Universal Formula] How to stop freezing up and become the focus when speaking?

20. Lesson 18: [Universal Formula] Three steps to find common ground and never run out of things to say!

21. Lesson 19: [Universal Formula] The bubble theory SAY NO formula, keep the chat going

22. Lesson 20: [Universal Formula] You talk brilliantly but they still won't buy - what to do?

23. Lesson 21: [Cognition] The hidden secrets of consumer psychology

24. Lesson 22: [Cognition] Learn consumer psychology by sparking buying desire

25. Lesson 23: [Thinking] Embrace future consumers from human nature

26. Lesson 24: [Methods] Clever tricks to drive buying action

27. Lesson 25: [Methods] The most important golden key opening the consumer's door

28. Lesson 26: [Methods] The secret behind high-ticket pricing!

29. Lesson 27: [Methods] The last two clever tips to close the deal

30. Lesson 28: [Advanced] The psychology behind top marketing cases

31. Lesson 29: [Advanced] The psychology behind top marketing cases (2)

32. Lesson 30: [Advanced] Ways to raise buying desire (1)

33. Lesson 31: [Advanced] Ways to raise buying desire (2)

34. Lesson 32: [Advanced] Ways to raise buying desire (3)

35. Lesson 33: [Advanced] Ways to raise buying desire (4)

36. Lesson 34: [Advanced] Ways to raise buying desire (5)

37. Lesson 35: [Advanced] Ways to raise buying desire (6)

38. Lesson 36: [Advanced] The perfect loop to get customers to order (1)

39. Lesson 37: [Advanced] The perfect loop to get customers to order (2)

40. Lesson 38: [Advanced] The perfect loop to get customers to order (3)

41. Lesson 39: [Practice] The million-dollar store layout (1)

42. Lesson 40: [Practice] The million-dollar store layout (2)

43. Lesson 41: [Practice] The million-dollar store layout (3)

44. Lesson 42: [Practice] Traffic-flow design is the key to retaining customers

45. Lesson 43: [Practice] The core of keeping VIPs

46. Lesson 44: [Practice] Small displays, big results

47. Lesson 45: [Practice] Display advice for stores and offices

48. Lesson 46: [Cognition] Persuasion that upends your mind (Part 1)

49. Lesson 47: [Cognition] Persuasion that upends your mind (Part 2)

50. Lesson 48: [Cognition] Persuasion starts with truly understanding your opponent

51. Lesson 49: How to deeply persuade someone on your opposite side (1)

52. Lesson 50: How to deeply persuade someone on your opposite side (2)

53. Lesson 51: How to convert skeptics?

54. Lesson 52: How to turn picky people into fans?

55. Lesson 53: How to persuade a person to the maximum (1)

56. Lesson 54: How to persuade a person to the maximum (2)

57. Lesson 55: The most overlooked step in selling!

58. Lesson 56: Persuasion - action is the final goal

59. Lesson 57: How to pitch to high-cognition people?

60. Lesson 58: Selling at a higher dimension

61. Lesson 59: The end of indecision and choice paralysis

62. Lesson 60: Stage-one summary of persuasion psychology + test

63. Lesson 61: Persuasion psychology, advanced part 1

64. Lesson 62: Persuasion psychology, advanced part 2

65. Lesson 63: Persuasion psychology, advanced part 3

66. Lesson 64: Persuasion psychology, advanced part 4

67. Lesson 65: Persuasion psychology, advanced part 5

68. Lesson 66: Persuasion psychology, advanced part 6

69. Lesson 67: Persuasion psychology, advanced part 7

70. Lesson 68: Persuasion psychology, high-order part 1

71. Lesson 69: Persuasion psychology, high-order part 2

72. Lesson 70: Persuasion psychology, high-order part 3

73. Lesson 71: Persuasion psychology, high-order part 4

74. Lesson 72: Persuasion psychology, high-order part 5

75. Lesson 73: Persuasion psychology, high-order part 6

76. Lesson 74: Persuasion psychology, high-order part 7

77. Lesson 75: [Persuasion] The iron-triangle rule for fast closing 1

78. Lesson 76: [Persuasion] The iron-triangle rule for fast closing 2

79. Lesson 77: [Persuasion] Closing starts from the 'person'

80. Lesson 78: [Persuasion] Master persuasive charm for a warmer life

81. Lesson 79: [Mind-selling] Four inner mindsets of sales success

82. Lesson 80: [Mind-selling] Re-read what the core of selling really is?

83. Bonus [Side - Customer Acquisition] Lesson 1: What is traffic? Where does beauty-industry traffic come from?

84. Bonus [Side - Customer Acquisition] Lesson 2: Full customer-acquisition plan analysis

85. Bonus [Side - Customer Acquisition] Lesson 3: Design 4 essential acquisition cards step by step (Part 1)

86. Bonus [Side - Customer Acquisition] Lesson 4: Design 4 essential acquisition cards step by step (Part 2)

87. Bonus [Side - Customer Acquisition] Lesson 5: The latest pricing system for customer acquisition

88. Bonus [Side - Customer Acquisition] Lesson 6: Referral fission plan (Part 1)

89. Bonus [Side - Customer Acquisition] Lesson 7: Referral fission plan (Part 2)

90. Bonus [Side - Customer Acquisition] Lesson 8: Effective fast customer-acquisition workflow

91. Bonus [Side - Customer Acquisition] Lesson 9: How to set group-buy deals on Dianping, Meituan and Douyin

92. Bonus [Year-End Cash-In] Industry now and future analysis

93. Bonus [Year-End Cash-In] Preparation for year-end campaigns

94. Bonus [Year-End Cash-In] Campaign planning for new stores

95. Bonus [Year-End Cash-In] Campaign planning for established stores

96. Bonus [Side] 2023 anniversary campaign plan

97. Bonus: Full plan for the grand-opening campaign

Suitable For

- Zero-base newcomers who cannot communicate, cannot read minds, and have extremely low closing rates

- Senior salespeople stuck at a ceiling, unable to spark customer demand or close high-ticket deals

- Physical store owners and managers who struggle to retain customers, acquire new ones, and drive repurchase/fission

- Those who don't understand customer psychology and only hard-sell, facing constant rejection, criticism and doubt

- Physical-store entrepreneurs who need landing event plans, customer-acquisition fission and year-end cash-in schemes

What You Gain

- Master the underlying logic of communication: ice-breaking, empathy and phrasing, and say goodbye to awkward silences

- Read human nature and consumer psychology, precisely grasp customer needs and easily spark buying desire

- Master high-level persuasion to dissolve all objections, criticism and doubt, raising conversion

- Master high-ticket closing logic, break the low-price rat race, and achieve high-margin deals

- Learn store traffic-flow, display and VIP upkeep in practice, lifting natural performance through details

- Master full customer-acquisition, fission, online traffic and seasonal event plans for steady cash-in

This sales-psychology practice course covers eight core dimensions: psychological cognition, communication phrasing, reading human nature, driving consumption, high-level persuasion, store landing, customer-acquisition fission, and campaign cash-in - a complete sales system from mindset to words, from theory to practice, from acquisition to closing and repurchase. It skips empty theory and gives ready-to-use methods, formulas and plans for all industries and physical stores. It helps learners escape pushy selling, master mind-to-heart closing, steadily lift performance through professional psychology, and achieve a double breakthrough in personal ability and store revenue.

*Disclaimer: This text is for introduction only and does not constitute any income promise. Results vary by person. Use reasonably and comply with platform rules and applicable laws.*