This course is built for pure standardized product merchants stuck in price wars with thin profit, focusing on the core paid promotion problem under standardized product homogeneous competition. It deeply analyzes standardized traffic's underlying competition logic, pinpointing the core pain points of low-price wars among similar products, scattered traffic and falling ROI. It systematically teaches the whole store paid promotion layout — layered promotion plan setup, audience targeting, time-of-day bid adjustment, budget allocation, and data review optimization. Given standardized products' single-SKU and highly overlapping competitor traits, it gives a private placement strategy — helping merchants escape low-price wars, stably control acquisition cost, and continuously raise conversion and overall store profit.
This course comes with a materials pack. Members receive the access link by email after requesting the course.