Covers personal positioning, product-system building, private-domain growth, private-domain operation and product launching - comprehensively helping you build the commercial loop of a personal IP.
1. Personal IP: a teardown of the monetization logic behind six breakthroughs over two years. 2. Choose one positioning and train hard - enjoy the power of focus. 3. Launch products early - the key path to ten-times growth. 4. Private domain is your own pond - build several growth pipes. 5. A product launch is a big exam of your current period. 6. The endgame of IP: build your own growth flywheel.
Six lessons: personal IP monetization logic; choosing a positioning and focusing; launching products early; private-domain growth pipes; a product launch as an exam; and the IP growth flywheel - plus a closing ceremony with camp review and Q&A.
This course comes with a materials pack. Members receive the access link by email after requesting the course.