Xiaohongshu Zero-Basics Account Launch Course: Master Platform Rules, Position Your Account, Learn Topic Selection, Content Editing and Data Analysis



📚Video Course
🕒Last updated: 09/19/2026
🎯Xiaohongshu
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers

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Course Introduction:
This 21-day zero-basics Xiaohongshu hands-on bootcamp is built for beginners who want to enter Xiaohongshu. The course covers Xiaohongshu's platform development, user demographics, traffic distribution mechanism and community ecology, guiding students to find their niche and complete overall account setup. It systematically teaches topic mining, cover images, title writing, content creation, keyword layout, breaking down high-conversion note logic, distinguishing image-text and video creation, explaining scripts, on-camera performance, video editing, and covers publishing norms, precautions and data analysis review, fully covering the complete hands-on flow of doing Xiaohongshu from 0 to 1.

Course Outline:
01. Trial Class - Why learn Xiaohongshu from me
02. Lesson 1 - Xiaohongshu platform history
03. Lesson 2 - Xiaohongshu user group
04. Lesson 3 - Xiaohongshu traffic mechanism
05. Lesson 4 - Xiaohongshu community ecology
06. Lesson 5 - Positioning determines survival, track determines future
07. Lesson 6 - Xiaohongshu account setup
08. Lesson 7 - Xiaohongshu account setup
09. Lesson 8 - First publishing work: topic selection
10. Lesson 8 - Topic selection (homework)
11. Lesson 9 - Images seizing the visual high ground
12. Lesson 10 - A title people must click
13. Lesson 11 - Creation secret: content is king
14. Lesson 12 - Creation secret: keywords
15. Lesson 13 - The secret of high-conversion notes
16. Lesson 14 - How to choose video vs image-text
17. Lesson 15 - How to create video note scripts
18. Lesson 16 - Rapidly improve on-camera performance
19. Lesson 17 - Efficient editing of video notes
20. Lesson 18 - Publishing precautions and data analysis
21. Lesson 19 - Precautions for publishing notes
22. Lesson 20

Supporting Study Materials

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