Mr. An's short video directing 800K-word original organized notes knowledge base, topic scripts hooks, founder IP, Qianchuan information flow, livestream private domain implementation materials

Course Introduction

This set is Mr. An's short video directing 800K-word original organized notes knowledge base, massive systematic practical content, covering short video content creation, IP building, Qianchuan advertising, livestreaming, private domain, local life, Xiaohongshu operations and other sections, suitable for directors, bloggers, physical store owners, and advertising operators to learn.

The content starts from the foundational account setup, including the account six-piece set, positioning planning, nine-grid radar chart topic selection method, 21 viral topic templates, 16 types of viral hooks, hundreds of emotional titles and title formulas; paired with various ready-made script templates: knowledge popularization, resonance skits, story narration, real-person oral narration, process-sharing scripts, while breaking down Douyin's eight viral elements, 6 types of content that easily gain traction, and the difference between traffic videos and monetization videos.

Focuses on explaining the founder IP scriptless shooting system, director questioning techniques, guided shooting logic, teaching physical store owners and founders to appear on camera naturally, using emotion and events to drive content, creating differentiated IP; includes dozens of viral opening hook paradigms, circle targeting, counter-cognition, direct pain point hits, contrast resonance, etc., ready to apply, paired with a full set of AI topic, hook, and copywriting prompts, using AI to mass-produce content.

Paired with a full Qianchuan information flow directing SOP: golden 5 seconds, seeding copy, order reasons, pain point and pleasure point writing, 5A audience logic, practical methods for transitioning materials from hard ads to soft ads, plus various high-volume material opening templates; also includes script creation practical content, explaining conflict, pleasure points, sense of anticipation, metronome writing method, distinguishing male-oriented and female-oriented short drama creation approaches.

In addition, there is a full livestream e-commerce SOP, industry scripts, prohibited word library; private domain implementation SOPs for various industries; PR, DaVinci editing workflows; Xiaohongshu account starting, Juguang advertising methods; restaurant local life short video templates, topic selection and opening copy; tool websites, software resources, and supporting notes from multiple well-known teachers.

The entire knowledge base consists of organized document notes, templates, formulas, scripts, and SOPs that can be directly reused without slowly summarizing yourself; whether doing organic traffic IP, Qianchuan ad materials, local life, or livestream e-commerce, you can directly apply them.

Suitable For

Short video directors, content planners, copywriters

Founders, physical store owners who want to build a personal IP and do local traffic

Qianchuan advertising operators who need to continuously produce high-volume information flow materials

Self-media bloggers, livestream hosts lacking topics, scripts, and viral opening templates

Practitioners who want to learn Xiaohongshu operations, private domain conversion, and short drama script writing

Learning Outcomes

✅ Master account positioning and topic selection methods, directly apply viral topic, title, and hook templates

✅ Learn founder IP scriptless shooting, guide bosses to appear naturally on camera, and produce emotional content

✅ Master multiple types of script writing: oral broadcast, story, knowledge, resonance skit scripts

✅ Fully understand Qianchuan information flow material logic, golden 5 seconds, pain point seeding, soft ad conversion SOP

✅ Learn script creation, build conflict, pleasure points, sustained anticipation, and master the metronome writing method

✅ Get the full set of AI prompts, AI automatically generates topics, hooks, and short video copy

✅ Complete live-streaming script set, live room SOP, private domain industry implementation process

✅ Full set of topic selections, opening templates, and shooting plans for local restaurant short videos

✅ Xiaohongshu account launch, Juguang ads, editing workflow, tool and resource collection

Director knowledge base

- Director video course collection

- Short video account six-piece set

- Short video account positioning and setup

- Nine-grid + radar chart topic selection method

- Video topic formula

- Short video material library setup

- 21 viral topic templates

- 16 viral video hooks

- Viral title templates

- 100 emotional title templates

- Short video title formula

- Process-sharing script template

- Knowledge-teaching script template

- Resonant skit template

- Storytelling script template

- Real-person narration script template

- 4 presentation formats for short videos

- Viral short video opening formula

- Viral short video opening copy

- Short video IP differentiation

- Copywriting basics

- Product pitching 4P rule template

- Improve short video camera presence

- Trend-jacking + private domain traffic generation

- Script for 12 reasons that build customer trust

- 10 curiosity-arousing opening copy options

- Traffic-driven videos vs monetization-driven videos

- Douyin meta questions answered

- Douyin 8 major viral elements

- 6 types of content that go viral on Douyin

- Four major account monetization methods

- How to shoot real-person narration for traffic

- How to shoot the 4 presentation formats well

- Short video quick money-making practical manual

- Three Blades '100 Viral Copy Practical Manual'

- How to improve camera presence

-Key points

-AI generates topic ideas through industry analysis

-High-traffic topic strategies for self-media

-Short video operations: customer acquisition strategies for physical stores and businesses without physical stores

-Food and beverage industry content creation: applying the seven emotions and six desires skill method

-Using 'six desires' emotions in short video creation

-19 self-checks for short videos

-9 dimensions to improve viral videos

-Using the seven emotions in short videos

-Detailed classification of the 'seven emotions'

-Detailed reverse analysis of the seven emotions

-Real cases of the seven emotions in short videos

Shooting without a script

-Director questioning techniques in scriptless shooting

-Scriptless shooting methods for founder IP

-Short video core event > emotion > copywriting

-Three steps to build a founder IP

-Detailed guide to natural-flow questioning for boss/founder IP

-Seven key questions for directors guiding IP natural-flow shooting

-Three universal questions for natural-flow questioning

-Guide to building a boss account IP persona

-Practical guide to IP short videos from 0 to 1

-How ordinary people can build a Douyin IP persona

-How physical store owners should shoot

-How to shoot monetization-oriented videos

-Underlying logic of guided shooting: how to shoot opinion videos

Viral video opening hook templates

-Define the target audience

-Ask directly

-Self-negation

-Counter-cognition

-High-value display

-Hit the pain point directly

-Loss aversion

-Contrast and opposition

-Borrow authority from top names

-Warnings to avoid pitfalls

-Trigger anxiety

-Insider revelation

-Quick-success temptation

- Evoke resonance

- Numerical limits

- Different perspectives

- Most

- Future trends

- Betting confrontation

- Money-related

- Roundup recommendations

- Cross-boundary combinations

- Surprise gifts

- Hormones

- Blind boxes

- Bizarre-related

- Negative

- Specific things

- High emotion

- Strong rhythm

- Join the fun

- Immersive feel

- Contrast effect

- Special perspective

- Storytelling feel

- Retro nostalgia

- Ai auto-writes hooks for selected topics

Ai automated copywriting full workflow

- Ai industry auto topic selection tutorial

- Ai auto hook writing for selected topics tutorial

- Ai selected topics + hooks auto copywriting

Ai practical prompt collection

- [Wei Toutiao] 10 framework creation instructions

- Heartwarming healing emotional copywriting creation

- Viral short video script instructions

- Viral copywriting optimization assistant (A version/B version)

- Personal IP copywriting instructions

- Benchmark blogger account breakdown

- Imitate celebrity quotes instructions

- Imitate article instructions

Qianchuan feed ads

- Qianchuan video course

- Qianchuan opening copywriting formula

- Qianchuan enhanced seeding feel

- Qianchuan golden 5 seconds

- 2025 Qianchuan video opening

- Qianchuan order reason formula

- Investment promotion video pain points, itch points, pleasure points

- Qianchuan video 4 major needs

- Qianchuan short video selling point plan

- Pain point type video differences

- Material content power enhancement methods

- Xiaofan material king offline course notes

- 9 types of scalable material openings

Qianchuan feed advertising director SOP template

- File attachment format summary

- Cloud document link format summary

- Six core steps

- Qianchuan material hard ad to soft ad

- Video topic selection methods

- Douyin 5A audience operation logic

- Basic cognition and optimization path

- Cross-category benchmarking gameplay

- Qianchuan director three growth stages

- Emotional selling points

Script

- Most complete script creation video course collection

- Script writing - conflict

- Continuous sense of anticipation

- How to write pleasure points

- How to increase script emotional intensity

- Male-oriented vs female-oriented short drama writing differences

- Metronome writing method - never dry up

Private domain operation

- Private domain SOP for various industries

- Summary of the most practical AI tools for ordinary people's online entrepreneurship

- How to do private domain - Brother Can course notes

Livestreaming

- Livestream selling video course collection

- Short video + livestream guide for various industries

- Livestream knowledge PPT collection

- 100 high-quality single-point scripts for livestream selling

- Feishu document collection commonly used in livestream selling

- Livestream scripts for various industries

-Live streaming prohibited words

-Live streaming account launch and operations

-Live streaming room standardized SOP

-Live streaming room account launch script logic

Editing

-Editing course collection

-PR workflow organization

-DaVinci practice summary

-First thing to do after a new PR installation

-PR common shortcuts

Operations

-Short video operations video course

-Xiaohongshu account nurturing and launch SOP operations materials

-Xiaohongshu operations notes

-Operations-DOU+ advertising

-Operations-Data analysis

-What is new media operations

-Douyin traffic pool algorithm

-Jingwei company operations core

General questions

-How to fix no sound when plugging headphones into computer

-Solution for videos not showing thumbnails

Commonly used tool websites

-Summary of common software tools 1

-Summary of common software tools 2

Restaurants doing Douyin

-These two pinned videos for restaurants

-How restaurants can do Douyin to get traffic

-9 video openings that make any store popular

-How to show reasons to enter a restaurant in videos

-9 restaurant opening templates

-11 topics restaurants can film

-What to film while the store is still being renovated

-10 viral openings for restaurants

-What a small eatery can film

-3 copywriting templates for restaurants

-Five local video templates for restaurants

Wenyu self-media creation toolbox

Juliliang AD-Qianchuan-Local Push-Xiaohongshu

Xiaohongshu Jumeng advertising red book

Download software website collection (win+mac)

Mr. An's course notes

Xue Hui's course notes

Internet industry resume template

Local life group buying

Compiled and produced by Deepseek Wenyu