Complete systematic course on the full self-media account launch process, covering account packaging, viral topic selection, traffic hooks, shooting and editing, local traffic acquisition, private dom

Course Introduction

This complete self-media account launch course is suitable for beginners building accounts from scratch, covering account packaging, material mining, content creation, shooting and editing, traffic leverage, lead conversion, IP building, local traffic acquisition, and matrix operations in a complete closed loop.

The course starts with account setup, explains the one-fish-many-dishes approach across all platforms, and teaches you privacy settings to block acquaintances, plus packaging techniques for avatars, bios, background images, and account IDs; then it guides you to build an exclusive topic material library, mining peers' viral hits, low-follower viral hits, and high-comment viral hits from multiple dimensions to produce an endless stream of topics.

It breaks down various short-video content formats and shares all kinds of traffic hook methods: conflict creation, story mining, audience funnels, film and TV adaptation, etc.; it explains shooting equipment, teleprompters, CapCut operations, faceless creation, cover design, and other editing practicalities.

It guides you to understand short-video algorithms and account positioning logic, learn the five-step positioning method for high-conversion accounts, understand platform traffic recommendation mechanisms, and learn to use data to leverage trending status; it focuses on online lead generation ideas, practical content, product videos, soft placements, story marketing, and compliant methods for driving traffic to private domains.

It also covers personal IP trust building, sales video conversion templates, local traffic tactics, and summarizes more than ten high-retention opening hook formulas; finally, it explains hashtags, DOU+ advertising, and single-person matrix account setup, with one course connecting the entire chain of account launch, traffic acquisition, and monetization.

Suitable For

Self-media beginners who want to launch an account from scratch but don't know how to package an account or find topics

Bloggers whose account traffic is sluggish, who can't retain viewers, and who don't know how to write viral opening hooks

Entrepreneurs and brick-and-mortar store owners who want to use short videos for lead generation, private domain traffic, and product sales

Operators who want to do local traffic, build a personal IP, and lay out matrix accounts

Side-hustle enthusiasts who don't know shooting or editing and want to learn faceless short-video creation

Learning Outcomes

✅ Master complete account packaging, learn privacy settings and avatar/bio/background image optimization, and support multi-platform distribution

✅ Build a topic material library, learn to mine all kinds of viral hits through multiple channels, and say goodbye to running out of inspiration

✅ Master multiple short-video formats and traffic tactics, and be able to create conflicts and story hooks to boost views

✅ Handle shooting and editing, teleprompter use, and cover layout, and learn faceless content production

✅ Understand short-video algorithm mechanisms, master the five-step positioning method, and build high-conversion accounts

✅ Learn practical videos, product videos, and story marketing, and master compliant private domain traffic acquisition methods

✅ Master IP building logic, build user trust, and improve conversion and sales

✅ Fully understand sales video templates and local traffic hashtag tactics to capture local customers

✅ Learn more than ten viral opening hooks to increase completion rate in the first five seconds

✅ Learn hashtags, DOU+ advertising, and single-person matrix account operations to amplify traffic

Course Content

📁01 Account Setup Section

├──🎬01. One fish, many dishes: all-platform operations

├──🎬02. How to block friends and colleagues from seeing my Douyin

├──🎬03. How to block WeChat friends from seeing my Channels

├──🎬04. Account setup: What photo to use for the avatar

├──🎬05. Account setup: How to write the account bio?

├──🎬06. Account setup: How to set up the Douyin ID and Xiaohongshu ID

├──🎬07. How to change the WeChat ID, Douyin ID, and Xiaohongshu ID

└──🎬08. Account setup: How to design the background image

📁02 Material library setup

├──🎬01. How to build a topic material library so inspiration keeps flowing?

├──🎬02. How to find more viral posts from peers

├──🎬03. Turn user feedback into topic inspiration

├──🎬04. How to correctly find viral posts 01

├──🎬05. How to correctly find viral posts 02 Nearby viral posts

├──🎬06. How to correctly find viral posts 03 Historical viral posts

├──🎬07. How to correctly find viral posts 04 Low-follower viral posts

├──🎬08. How to correctly find viral posts 05 High-comment viral posts

└──🎬09. How to correctly find viral posts 06 Orderly-feel viral posts

📁03 Presentation format section

├──🎬01. The key to launching an account: presentation format

├──🎬02. Leverage viral posts to watch videos

└──🎬03. Flyer distribution practice

📁04 Traffic password section

├──🎬01. Type 1 for mutual promotion

├──🎬02. Traffic password: Start with "money"

├──🎬03. Traffic password: Receive good luck

├──🎬04. Traffic password: Inspiration transfer

├──🎬05. Traffic password: Dig into customer stories

├──🎬06. Traffic password: Audience funnel

├──🎬07. Traffic password: Exaggerated performance

├──🎬08. Traffic password: Create conflict

└──🎬09. Traffic password: Film and TV adaptation

📁05 Shooting and editing section

├──🎬01. How to choose and set up shooting equipment

├──🎬02. How to use the CapCut teleprompter to shoot a talking-head video

├──🎬03. How to use the Douyin teleprompter to shoot a talking-head video

├──🎬04. How to choose and use a teleprompter

├──🎬05. How to set up CapCut

├──🎬06. How to make short videos without showing your face

├──🎬07. How to design neat covers to feel more like a creator

└──🎬08. How to use Qingdou

📁06 Positioning and algorithm

├──🎬01. The three core elements of traffic acquisition and conversion

├──🎬02. Timely conversion: follower count does not represent

├──🎬03. Positioning determines the outcome: the five-step positioning method for high-conversion accounts

├──🎬04. The algorithm mechanism of short video traffic distribution

├──🎬05. How to get trending through "operating data"

└──🎬06. For short videos, is quality important or quantity important?

📁07 Online Customer Acquisition Section

├──🎬01. The six-dimension method to build a high-conversion account

├──🎬02. Value-packed videos build professionalism; because you are professional, they choose you

├──🎬03. How to introduce your product in the form of value-packed content?

├──🎬04. The hit formula for product introduction videos

├──🎬05. Use broad vertical videos to find your precise users

├──🎬06. The core of marketing videos: learn to imply and embed softly

├──🎬07. Embed "marketing hooks" in stories

├──🎬08. Traffic code: acquire customers by "telling stories"

├──🎬09. Practical details of story marketing

├──🎬10. Turn ads into content, turn content into ads

└──🎬11. How to acquire customers and drive traffic to private domains safely and compliantly

📁08 Personal IP Section

├──🎬01. The two core factors of building a personal IP

├──🎬02. How to build a personal IP by telling stories

└──🎬03. Behind conversion is the trust in the IP

📁09 Product-selling Video Section

├──🎬01. Product-selling videos: how to promote your product correctly

├──🎬02. The winning rule of conversion: address users' three purchase reasons

├──🎬03. Product-selling video formula template: dig into pain points

└──🎬04. Product-selling video formula template: scare marketing

📁10 Local Traffic Section

├──🎬01. Local videos: how to get tagged with local traffic

├──🎬02. How to do local traffic?

└──🎬03. The formula template for short video customer acquisition

📁11 Hook Opening Section

├──🎬01. Hook opening: the laziness and greed method

├──🎬02. Hook opening: the list and enumeration method

├──🎬03. Hook opening: the value buildup method

├──🎬04. Hook opening: the reveal and peek method

├──🎬05. Hook opening: the leverage and retention method

├──🎬06. Hook opening: the money rule method

├──🎬07. Hook opening: the herd mentality method

├──🎬08. Hook opening: the loss aversion method

├──🎬09. Hook opening: the alarmist method

├──🎬10. Hook Opening: Direct Pain Point Method

└──🎬11. Hook Opening: Envy and Jealousy Method

📁12 Account Operations Section

├──🎬01. How to Add Topic Tags When Publishing Videos

├──🎬02. How to Invest in DOU+

└──🎬03. How to Run a Matrix of Accounts Solo