China Projects

Self-Media IP Accelerator: Teacher Zheng Meng's 2024 Growth Camp

📚Video Course
📂Community & Private Domain
🕒Last updated: 11/07/2024
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

In the digital era, personal brand's power cannot be underestimated. Teacher Zheng Meng's 2024 Self-Media IP Growth Camp takes you from IP cognition to practical methods, raising your personal influence across the board.

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IP Cognition:

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  • Opening Lecture
    How to find life's stuck points and take action, building a personal product.
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  • Business Monetization
    Clear the business-monetization path through consulting.
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  • Personal-IP Layout
    Lay out your personal IP from zero—a one-person company's 3-year review.
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IP Skills:

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  • Aesthetic Upgrade
    Quickly raise aesthetic sense, mastering photo-composition tricks.
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  • Writing and Talking-Head
    Avoid self-indulgent writing, learning short-video talking-head copy writing.
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  • Content Creation
    Blogger's creation SOP—write persona stories that touch hearts.
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Practical Methods:

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  • Video Shooting
    Escape camera fear, build a personal input system.
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  • Moments Marketing
    Build a relatable Moments—a 3-circle layout.
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  • Community Building
    How newbies build a small-but-beautiful community, unlocking reading power.
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Practical Tools:

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  • Video Editing
    How newbies shoot talking-head videos and edit with rhythm.
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  • Material-Library Building
    Use Obsidian to build a material library, making book-sharing PPTs.
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Guest Sharing and More:

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  • Review and Planning
    Jin-Tong-Tong hand-in-hand guides you through good reviews and planning.
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  • Viral Notes
    Ketchup teaches you to write viral book-review notes.
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Join Teacher Zheng Meng's self-media IP growth camp—let's build your personal brand together, maximizing personal value.

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