The Automation Tool: Auto-Scraping, Publishing, and Re-Saving for Resource Aggregator Sites — Make You More Efficient

1. Background

Recently, while running a net-drive referral campaign, the Dad team found that manually updating site content was inefficient and re-saving was a hassle. To lift efficiency, the team built a fully auto-scraping-and-updating plugin. Through it, site content is auto-scraped and updated, greatly lifting efficiency. This article details the plugin's use and techniques, and shares effective net-drive referral strategies.

2. Using the auto-scraping-and-updating plugin

1. Install the plugin
– Steps:
1. Download and install the plugin from the Dad team's official site or plugin marketplace.
2. Follow the wizard to finish install.
3. After install, the plugin appears in your site admin backend.

2. Configure scraping rules
– Steps:
1. Log in to the admin backend and find the plugin page.
2. Choose "auto-scraping-and-updating plugin."
3. On the config page, set scraping rules. Common rules include:
– Source: choose sites or RSS feeds to scrape.
– Frequency: set how often the plugin scrapes, e.g., hourly, daily.
– Content type: choose types to scrape — articles, images, videos, etc.
– Filter rules: set content filters, excluding unwanted content.

3. Start scraping tasks
– Steps:
1. On the config page, click "start scraping."
2. The plugin auto-scrapes content by your rules.
3. After scraping, the plugin auto-publishes content to your site.

4. Monitor and maintain
– Steps:
1. Regularly check the plugin's running state, ensuring scraping runs.
2. If scraped content is wrong or off, manually adjust rules on the plugin page.
3. Regularly back up site data against accidents.

3. Net-drive referral techniques

1. Optimize site content
– Techniques:
1. Quality content: provide quality, valuable content that attracts visits and signups.
2. Diverse resources: offer multiple resource types — tutorials, templates, tools — meeting different needs.
3. Regular updates: update content regularly, keeping the site active and lifting stickiness.

2. Social-media promotion
– Techniques:
1. Multi-platform promotion: promote on Weibo, WeChat, Douyin, Bilibili, etc.
2. Content lead-gen: publish appealing content, driving users to click through.
3. Interactive events: run Q&A and giveaways, lifting participation and activity.

3. SEO optimization
– Techniques:
1. Keyword optimization: research and use high-heat keywords, lifting search ranking.
2. Content optimization: write quality articles with rich keywords and internal links, lifting crawl rate.
3. Site-structure optimization: optimize structure, ensuring search engines crawl and index fast.

4. User fission
– Techniques:
1. Invite rewards: set an invite-reward mechanism, encouraging existing users to invite new ones.
2. Sharing: provide easy sharing, so users share content to social media.
3. Fission events: run events like "invite N people for a bonus," driving organic spread.

5. Partnership promotion
– Techniques:
1. Partner with other sites: cross-promote and share resources with related sites.
2. Partner with KOLs: work with industry opinion leaders, using their influence to attract new users.
3. Offline events: host or attend offline events, expanding brand influence and user base.

Summary

Using the auto-scraping-and-updating plugin significantly lifts net-drive referral efficiency, ensuring timely, rich content updates. Combined with the referral techniques above, you effectively attract new users, lift activity and retention, and achieve steady business growth. Hope this helps; if you have questions or need support, reach out anytime.

Wish you success in the net-drive referral project, achieving dual growth in user count and business!