Brick-and-mortar store owners often face this dilemma in local promotion: they spend a lot of money and run ads, but can't retain customers; lead costs stay high while conversion results are dismal. The problem usually lies in not mastering the underlying logic of platform traffic, causing every ad placement to waste budget ineffectively. This course is designed precisely for this, a premium practical course on Juliang Local-Ad built for brick-and-mortar store owners, focusing on the core logic of precise customer acquisition in local life, breaking down the platform's underlying traffic rules step by step, and helping you thoroughly solve core pain points such as stores lacking customers, high ad placement costs, and poor lead conversion.

The course content covers the full workflow of practical operations including store account setup, same-city viral material creation, precise audience targeting, bidding techniques, and group-buy package design, with no empty theory—everything is grounded in real cases. You will fully learn how to use Juliang Local-Ad for lead capture, customer lead submission, and in-store conversion in a closed-loop approach. The course suits various brick-and-mortar industries such as catering, beauty, auto repair, education and training, and home decoration. From ad fundamentals and tool usage to campaign setup, deep conversion, A/B testing, data analysis, and audience package creation, even new merchants can quickly get started with ad placement, precisely target nearby interested customers, reduce ad waste, steadily obtain high-quality in-store leads, and achieve a complete monetization chain from online to offline transactions.

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• 1.The Formation and Development of Internet Advertising
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• 2.Common Platforms and Placement Characteristics of Feed Ads
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• 3.Display Formats of Feed Ads
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• 4.How Feed Ads Enter Users' View
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• 5.Detailed Explanation of Juliang Engine Tools
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• 6.How to Register on Douyin Laike
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• 7.Advanced Douyin Laike Setup Strategies
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• 8.Detailed Explanation of Local Promotion Features
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• 9.How to Build an Ad Campaign
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• 10.How to Build an Excellent Ad Group
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• 11.How to Make Livestream Lead Generation Campaigns More Efficient
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• 12.How to Build Search Campaigns for High-Quality Leads
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• 13.Juliang Local Promotion Delivery FAQ Part 1
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• 14.Juliang Local Promotion FAQ Part 2
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• 15.Underlying Logic of Juliang Local Promotion Bidding
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• 16.Juliang Local Promotion Lead Generation Setup Template
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• 17.How to Use the Local Promotion Simple Delivery Feature
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• 18.Detailed Explanation of Juliang Local Promotion Deep Conversion
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• 19.Detailed Explanation of Local Promotion A/B Testing
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• 20.Data Analysis of the Local Promotion Operation Interface
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• 21.How to Create Audience Packages in Juliang Local Promotion
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💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.