This is a systematic offline short video directing bootcamp covering business positioning, full-category script creation, personal IP building, on-site shooting guidance, and the full chain of Dou+ ad placement. The course consists of five days of systematic teaching, with each segment featuring exclusive complete subtitled content, balancing theory and practice to help you truly master the core skills of short video monetization.

You will learn creation methods for five mainstream content tracks: emotional scripts, knowledge-based, customer acquisition, opinion-based, and personal story IP. You will master how to use AI tools (such as Doubao) to assist with copywriting and improve efficiency, learn to shoot natural and engaging talking-head videos, and understand the underlying logic and practical techniques of Dou+ ad placement. The course also provides on-site shooting guidance to help you overcome camera fear and present your most authentic and natural self.

After completing this course, you will develop a complete directing mindset and be able to independently handle the entire process from account positioning to content planning, script writing, shooting execution, and ad placement optimization. Whether you are a complete beginner or a creator with an existing account looking to break through a plateau, this course will help you build a short video account with traffic, conversion capability, and long-term commercial value.

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• 1.How to position your own account
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• 2.Writing scripts for emotional expression
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• 3.Video logic for gaining followers & monetization
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• 4.Analysis of scripts for different view counts
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• 5.How to use Doubao to write good copy
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• 6.How to set up the opening video hook
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• 7.Customer acquisition and monetization video formats
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• 8.Structure of customer acquisition short videos
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• 9.Breakdown logic of opinion-based scripts
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• 10.Value-driven monetization of opinion-based content
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• 11.Core of monetizable IP stories
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• 12.Breakdown of several IP persona script structures
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• 13.Breakdown of several IP persona script structures (Supplement)
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• 14.How to do Dou+ ad placement
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• 15.On-site shooting of on-camera presence for easygoing talking-head videos
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• 16.How Bao'er Jie's daily videos are shot
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• 17.Shooting approachable talking-head videos
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💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.