Course Introduction

This course is presented by Dayuanzi, who has over a decade of deep experience in the direct-sales industry. Drawing on practical experience from the direct-sales 1.0 to 4.0 eras, it reconstructs the traditional direct-sales customer acquisition logic and guides you to master the Direct-Sales 5.0 Short-Video IP Closing System. The course systematically builds your account system, content system, and operations system, helping you move away from the outdated model of actively prospecting and achieve precise passive customer attraction.

Course Content covers business positioning, viral topic selection, original copywriting scripts, shooting and editing, traffic投放, and livestream operations. It also breaks down four major content models and teaches practical techniques such as viral video breakdown, on-camera presentation, and product conversion. Through a large number of real cases and hands-on demonstrations, you will quickly understand platform algorithm rules and find the content direction that suits you.

Unlike the centralized operation of traditional direct sales, this system helps practitioners leverage their own strengths and build a decentralized income model. Whether you are a direct-sales practitioner, insurance professional, or offline brick-and-mortar entrepreneur, you can use short videos to build a personal IP, screen precise potential customers at low cost, build a sustainably multiplying online team, and complete the transformation and breakthrough of a direct-sales professional in the new era.

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• 1.Orientation Lesson (Most Important)
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• 2.Short-Video Marketing Logic for Attracting Outsiders – Fan Economy
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• 3.The Four Major Approaches of Short-Video Platforms – Business Positioning
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• 4.Viral Elements That Increase the Value of Your Work – Content Positioning
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• 5.A Sustainable Arsenal for Bloggers to Keep Updating and Gaining Followers
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• 6.Turn Fleeting Moments in Life into Your Original Works
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• 7.Fast, Accurate, and Fierce Copywriting Methods
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• 8.Knowledge-Sharing Content That Highlights Your Expertise
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• 9.Knowledge-Sharing Content That Highlights Your Expertise (2)
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• 10.Opinion-Based Content That Filters True Fans
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• 11.Opinion-Based Content That Filters True Fans – 2
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• 12.Creating Effective Process-Sharing Short Videos
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• 13.Creating Effective Process-Sharing Videos – 2
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• 14.How to Tell Good Stories to Enhance Your IP's Warmth
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• 15.How to Tell Good Stories to Enhance Your IP's Warmth – 2
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• 16.Master Authentic and Vivid Presentation Skills
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• 17.Platform Rules You Must Know
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• 18.Techniques for Breaking Down Others' Viral Videos
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• 19.How to Make Products Sell Like Crazy?
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• 20.CapCut Basic Editing Course
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• 21.Small-group livestream, answering students' questions 1
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• 22.Small-group livestream 2
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• 23.Small-group livestream – 3
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• 24.Small-group livestream – 4
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• 25.Small-group livestream – 5
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• 26.Small-group livestream (6)
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• 27.Small-group livestream – 7
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• 28.Small-group livestream (8)
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• 29.Small-group livestream (9)
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💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.