2024 F&B Short-Video Template Course: Viral Funnel, Local Marketing, Customer-Conversion Tips

This course looks comprehensive, suited to those exploring Douyin marketing for F&B. Here you learn not only why F&B must be on Douyin, but also how to build an account, position your audience and content, and express/publish effectively. From group-buy bundling to account setup, from on-camera presence to search-traffic lift—you cover it all. Through these lessons, you learn to make efficient short videos—prep, cautions, plus dedicated editing lessons. Ultimately, you learn to make conversion videos that viral-funnel for better marketing.

Course Intro

‑ Correct F&B owners' wrong assumptions; deep-dive into running a food business on Douyin.
\ ‑ Teach F&B Douyin account setup, positioning, content strategy, and persona.
\ ‑ Provide practical methods—on-camera presence, filming/editing, copywriting, multi-video strategy.
\ ‑ Cover local search traffic, chart traffic, POI quality score, merchant ops score, group-buy bundles, employee accounts.

Course catalog

01. Why Must F&B Owners Enter Douyin?
\ 02. Three Growth Stages for F&B on Douyin
\ 03. Reshaping F&B Mindsets on Douyin
\ 04. Core Methods for F&B Group-Buy Bundling
\ 05. Seven Pricing Principles for F&B Group-Buy Bundles
\ 06. How to Build a Gold-Medal F&B Shop?
\ 07. Tips to Get Douyin Chart Traffic
\ 08. Full Douyin Account-Launch Flow
\ 09. How to Efficiently Build an F&B Account?
\ 10. Two Tricks to Build an F&B Persona Fast
\ 11. Three Tips to Lift On-Camera Presence
\ 12. Three Steps to Lift Search Traffic
\ 13. Effective Methods to Build an F&B Short-Video Matrix
\ 14. F&B Video Shooting Prep Detailed
\ 15. F&B Video Shooting Cautions
\ 16. Self-Shooting: Efficient F&B Self-Shoot Guide
\ 17. Other-Person Shooting: Efficient Secrets
\ 18. Two Creative Other-Shoot Formats for F&B
\ 19. Methods to Make Quality PiP Footage
\ 20. CapCut Full Walkthrough & Tips
\ 21. 9-Second Video Full Shooting Guide
\ 22. 9-Second Video Full Editing Demo
\ 23. How to Fast-Viral Funnel Conversion Videos?