Xiao Wei's Live-Operations Offline Workshop: Course Details for June 12



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🕒Last updated: 06/18/2024
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Xiao Wei's Live-Operations Offline Workshop: Course Details for June 12

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On June 12, 2024, Xiao Wei held an outstanding offline course focused on Douyin's Star-Support Plan and the full use of Qianchuan traffic. The course dug into every key point of live traffic – from designing the overall pitch framework to rescuing traffic during slumps. It also covered how to effectively use paid strategies to funnel short-video traffic into the live room, and how to refresh content appeal via the A-collides-with-B technique when creative fades. We'll also learn how to adjust delivery pacing to maximize traffic and viewer engagement. This is a can't-miss opportunity for every professional and live enthusiast who wants to succeed on live platforms.

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