Jacky Jia's Social Media Course: Master Social Media Marketing Skills

Jacky Jia's Social Media Course: Master Social Media Marketing Skills

Course outline:

Social Media & Market Development Basics
–. The LinkedIn Development Path From 0 to N
–. How to Use Sales Navigator to Precisely Find Matching Potential Companies
–. How to Use Sales Navigator to Efficiently Search Decision-Makers' "Personal Accounts"
–. How to Use Snovio to Mine Emails From Resumes
–. Snovio Advanced: How to Find Decision-Maker Emails Using Email Naming Patterns

Strategy & Cases
–. Consumer-Goods LinkedIn Company Page Analysis Case
–. Semi-Finished/Customized-Product LinkedIn Company Page Analysis Case
–. How SMEs Efficiently Find the Top Level
–. How Big Companies Efficiently Find Procurement-Related Personnel
–. Core Prep Before DMing: In-Depth Resume Analysis

Communication & Content
–. InMail: Send DMs Even When Target Customers Don't Accept
–. Efficient AI Tools: Write Quality Copy Even With B-Level English
–. Industry Magazines Hide N High-Quality Potential Customers

Tools & Practice
–. Instagram Efficient Development Tool Practical Guide
–. How to Create a High-Conversion Notion Page
–. Similarweb Website Traffic Tool Usage Guide

Private Live Sessions
–. Jacky Private Live: Social Media Customer Development Practical Course (Voice Live)
–. Jacky Private Live: Social Customer Analysis SOP & Efficient Conversion Ideas (Voice Live)
–. Jacky Private Live: The Way to Blue-Ocean Customer Development (Voice Live)

Marketing & Business Dev
–. How to Improve Your Execution in Foreign Trade Work
–. The Three Core Stages of Personal Growth in Foreign Trade
–. Consumer-Goods Customer-Type Analysis Case
–. Custom/Semi-Finished Customer-Type Analysis Case
–. Core Google Search Analysis Ideas
–. The 3 Most Important Google Search Functions

AI & Tech
–. Thoughts on Combining AI With Foreign Trade Work
–. New Work Ideas in the AI Era
–. Differentiated LinkedIn AI Playbook (Live)
–. ChatGPT in Practice: Copywriting (Part 1/2)
– Building Your Own AI Work System

Social Development in the AI Era
– MidJourney Differentiated Playbook: camera, lighting, and scene commands in detail.
– MidJourney Hands-On Series: image settings, backend commands, product/person/environment strategies.
– Runway: Turning MJ Images Into Dynamic Video.
– AI Video Series: comparing tools, writing scripts with ChatGPT, and HeyGen video tips.
– ChatGPT 1st-Anniversary Special: advanced use and impact.

Deep Market & Brand Analysis
– Macro Market Research: core methods and tools.
– Differentiated Google Trends: analyzing market trends.
– Monitoring Industry Role Models: tracking customs data and web traffic.

Strategy & Practice
– Marketing Strategy Live: social development, trends, and branding.
– Industry-Specific Marketing: womenswear, craft beer, furniture, dining, tea.
– Jacky's Guangzhou AI Offline Share: AI in marketing, live on stage.

Cases & Strategy Deepening
– Case Breakdown Series: e.g., five-year-old Mo Yogurt, the Bru master strategy.
– Cross-Industry Research: fast, effective industry research.
– New Marketing Thinking in the AI Era.