(P7482/description) Learn Ocean Engine 2.0 upgraded backend settings in practice—mastering all of Ocean Engine from zero.
\(P7482/description) In this course, you'll fully learn Ocean Engine 2.0 backend operations in practice, quickly improving your account's practical problem-solving ability. By mastering common backend tools, you'll have an edge over other optimizers, winning at the starting line.
\(P7482/description) Course content includes:
\(P7482/description) 1. Section 1: Ocean Engine 2.0 new version introduction—letting you understand the latest version's features and advantages.
2. Section 2: explore marketing goals and optimization goals—helping you clarify goals and set corresponding strategies.
3. Section 3: learn linked product settings and the role of products—giving your ad delivery more options.
4. Section 4: understand the importance of landing page selection and event management—ensuring maximum ad effectiveness.
5. Section 5: delivery placement selection and smart allocation methods—helping you deliver ads more precisely.
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6. Section 6: basic targeting settings' cautions—avoiding common mistakes.
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7. Section 7: custom audience-pack usage—raising ad relevance.
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8. Section 8: uploading audience packs and intersection/union audience combinations—making your ads more appealing.
9. Section 9: learn how to choose Leica targeting behavior words and interest words, plus Douyin creator targeting and system-recommendation skills.
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10. Section 10: explore other targeting methods' cautions—ensuring better ad delivery.
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11. Section 11: interpret smart volume expansion and inter-target relationships—giving more ideas for ad optimization.
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12. Section 12: how to save targeting packs and use them—ensuring ad strategy stays effective.
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13. Section 13: schedule/budget settings and bidding-strategy methods—helping you allocate ad budget sensibly.
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14. Section 14: search-fast-delivery settings and keyword choice—raising ad exposure.
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15. Section 15: binding Douyin-account settings and advantages—making your ads more personal and appealing.
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16. Section 16: material-title and landing-page configuration skills—ensuring ad content matches goals.
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17. Section 17: learn call-to-action and ad settings methods—raising ad conversion.
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18. Section 18: explore bid and ad-budget setting skills—helping you maximize ad effect.
19. Section 19: interpret native magnesium-point settings and display styles—raising ad click-through rate.
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20. Section 20: project and ad-name settings' importance—ensuring ad delivery is standard and professional.
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21. Section 21: account-setup dimensions and reasonable ad counts—raising ad-delivery efficiency.
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22. Section 22: introduce auto-delivery (UBL lead-smart-delivery) features and advantages—helping you achieve smart ad delivery.
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23. Section 23: understand one-click volume boost and account-priority volume boost intros—making ad delivery more efficient.
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24. Section 24: explore Orange Site-Building intro and backend walkthrough—helping you create professional sites.
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25. Section 25: learn Feiyu CRM intro and backend walkthrough—raising customer-relationship management efficiency.
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26. Section 26: understand custom-report intro and report settings—helping you do data analysis and report output.
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27. Section 27: explore other features and skills—helping you become an advanced Ocean Engine user.