China Projects

Old Yang's Required Course 'Practice Is King': Easily Double Your Performance

📚Video Course
📂Others
🕒Last updated: 09/04/2025
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

Course content

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1. Industry trends and marketing mindset

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Learn the latest trends in clothing retail and master the 'five-card' framework to build a complete marketing loop, laying the groundwork for hands-on tactics.

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2. Membership system design and operation

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Master the ten features of membership cards, learn paid membership card design, the points-bundling system, and different stored-value card strategies—including top-up boosting, multiplier top-ups, and round-up top-ups—to keep stored-value cards running healthily in your store.

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3. Customer relationships and viral growth

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Learn the recurring rebate model, membership upgrade logic, and parent-child card viral methods; use relationship tools like the 'Dating Guide' and 'Daily Workflow' to boost referrals and birthday repeat purchases.

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4. Community marketing and Moments operation

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Explore the eight features of customer groups, master key Moments product promotion points, learn the 'five shows' community marketing tactics and the 'Lonely Nineteen Swords' method, and drive effective traffic through a three-stage rhythm.

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5. Inventory clearing and promotions

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Build a member zone to clear inventory daily; use the 'Lucky Draw Traffic' and 'Group Buy Traffic' methods to lift store-entry conversion; clear stock efficiently via size-clearance, buy-get-free, and one-yuan-sale events, and run community flash sales properly.

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