Tutorial SEO Google oleh Xiaobai Xinqun · Kursus Pengoptimuman Enjin Carian Google

Course Introduction

Tutorial SEO Google dari Akademi Xiaobai Xinshi ini menyasarkan pelajar tanpa asas dan membedah secara sistematik logik asas dan kaedah pelaksanaan SEO Google. Kursus ini ada sebelas bab, daripada kesedaran asas SEO, penyelidikan kata kunci, penciptaan kandungan dan pengoptimuman pada halaman, sehingga promosi kandungan, pembinaan pautan balik, SEO teknikal, penjejakan keputusan dan pengoptimuman struktur laman; plus satu bab khusus tentang SEO Google dalam era AI yang merangkumi keutamaan kandungan AI, penanda berstruktur dan pengoptimuman video YouTube. Disertai slaid PDF setiap bab, senarai semak pengoptimuman dan buku panduan alat. Selepas menamatkannya anda boleh menjalankan sendiri kitaran SEO penuh daripada perlombongan kata kunci hingga penjejakan kedudukan — sesuai untuk perdagangan luar, laman kendiri rentas sempadan dan usahawan kandungan.

Course Catalog

├─1. Chapter 1: Course Introduction

│1. How to study this course

│2. Course overview

│3. What you can learn from this course

│4. What background you need

│SEO-Chapter-1.pdf

│

├─2. Chapter 2: SEO Basics

│1. What is SEO

│2. Basic elements of SEO

│3. The basic SEO workflow

│SEO-Chapter-2.pdf

│

├─3. Chapter 3: Keyword Research

│1. Key points of this chapter

│2. Finding keywords — core steps

│3. Finding keywords — expanding the vocabulary

│4. Finding keywords via competitors

│5. Other keyword tools: SEMrush, Ubersuggest

│6. Other keyword tools: Google's own tools

│7. How to filter keywords

│SEO-Chapter-3.pdf

│

├─4. Chapter 4: Content Creation

│1. Key points of this chapter

│2. Choosing content topics from keywords

│3. What is SEO-friendly content

│4. Creating a content outline

│5. Writing the content

│6. How to hire writers

│7. How to use AI for writing

│SEO-Chapter-4.pdf

│

├─5. Chapter 5: On-Page Optimization

│1. Key points of this chapter

│2. Web URLs

│3. Title tags and meta descriptions

│4. Article headings

│5. Internal links

│6. External links

│7. Image alt text

│8. Shopify product-page optimization

│SEO-Chapter-5.pdf

│SEO-Optimisation-Checklist-.pdf

│

├─6. Chapter 6: Content Promotion

│1. Key points of this chapter

│2. Facebook groups

│3. Facebook ads

│4. Quora Q&A

│5. Email outreach

│SEO-Chapter-6.pdf

│

├─7. Chapter 7: Backlinks

│1. Key points of this chapter

│10. Technique 7 — infographics

│11. Technique 8 — reverse image search

│12. Technique 9 — pillar article technique

│13. Technique 10 — learn from competitors

│14. Backlink summary

│2. A few important concepts

│3. Core backlink strategy

│4. Technique 1 — social media bios

│5. Technique 2 — business listings

│6. Technique 3 — guest posts

│7. Technique 4 — forums and comments

│8. Technique 5 — resource pages

│9. Technique 6 — broken links

│Backlinks.pdf

│Google-Operators.pdf

│SEO-Chapter-7.pdf

│Sites-to-submit-infographics-.pdf

│

├─8. Chapter 8: Technical SEO

│1. Key points of this chapter

│2. Setting up Google Analytics

│3. Setting up Google Console

│4. Submitting the XML Sitemap

│5. Broken links (404)

│6. Redirects (301)

│7. Boosting site speed

│8. Shopify product-page optimization

│9. Technical SEO summary

│SEO-Chapter-8.pdf

│

├─9. Chapter 9: Tracking Results

│1. Introduction to this chapter

│2. Keyword rankings

│3. Site traffic (GA4)

│4. Backlinks

│5. Site conversions (GA4)

│SEO-Chapter-9.pdf

│

├─10. Chapter 10: Site Structure Optimization

│1. Introduction to this chapter

│2. Design approach for site structure

│3. Service-type site structure

│4. Product-type site structure

│5. Product-type B2B site structure

│6. Cautions

│SEO-Chapter-10.pdf

│

├─Conclusion + Q&A Corner

│1. Q&A 2025 session 1

│2. Q&A 2025 session 2

│3. Q&A 2025 session 3

│SEO-Final-Words.pdf

│

└─11. Chapter 11: Google SEO in the AI Era

1. Key points of this chapter

2. Google's latest AI experience

3. What kind of content AI likes

4. Optimize content structure so AI can read it easily

5. Using structured markup

6. YouTube videos