
Course Introduction: Many e-commerce operators step on pits when running Qianchuan ads: blindly creating plans, not setting reasonable ROI targets, struggling to scale, losing control of ad costs, not understanding the differences between live and product promotion plans; at the scaling stage they don't know how to follow-up bid, can't read backend data, and when plans decline or traffic fluctuates they have no standardized handling, wasting ad budget.
This systematic Qianchuan course covers the two core scenarios of live ad delivery + product promotion, building a directly reusable Qianchuan operation system. The course starts from bottom-level ROI target decomposition, explains plan foundational setup logic, then breaks down one-click scaling, conversion follow-up, ROI follow-up, volume follow-up and other strategies, while detailing how to grab the first screen of search traffic.
The course fully recreates the advertiser's daily workflow, teaches data report tools, daily monitoring standards, judging plan quality from data and adjusting strategy in time. It also summarizes high-frequency failures and anomalies with directly usable solutions. The course integrates AI-tool-assisted delivery efficiency ideas, with nanny-level step-by-step SOP teaching, helping students escape fragmented knowledge and build complete, stable paid delivery thinking.
Douyin store merchants who want to operate Qianchuan paid ads themselves; Live ops and advertisers who want to improve ROI and learn volume follow-up; New operators who can't tell live and product plans apart; Those with unstable budgets and plans that crash, needing a standardized process; E-commerce entrepreneurs who want to learn Qianchuan search traffic and grab search exposure.
Master delivery logic for live and product scenarios, tell the two plan setups apart; Learn ROI decomposition, scientific plan setup, reasonable cost control; Master one-click scaling, conversion follow-up, ROI follow-up, volume follow-up; Master search first-screen grab practice and win Douyin search paid traffic; Learn data report analysis, daily monitoring workflow, quickly locate delivery issues; Master common problem handling, simplify work with AI tools, build a replicable delivery system.
Module 01: Qianchuan for Live: 1. ROI target decomposition; 2. Plan foundational setup; 3. One-click scaling follow-up key points; 4. Conversion plan follow-up; 5. ROI plan follow-up; 6. Volume follow-up; 7. Search first-screen grab setup; 8. Data analysis and report tools; 9. Daily monitoring; 10. High-frequency problem solutions.
Module 02: Qianchuan for Product: 1. ROI target decomposition; 2. Plan foundational setup; 3. One-click scaling follow-up; 4. Volume follow-up; 5. Search first-screen grab; 6. Daily monitoring; 7. Data analysis and report tools; 8. High-frequency problem solutions.
This course comes with a materials pack. Members receive the access link by email after requesting the course.