Complete Beginner's Course for Amazon US: From Product Research to Ad Campaigns - A Full Operations Guide for Getting Started from Zero

Course introduction:
This is a zero-basis introductory course for Amazon US operations, covering the full process of opening a store. It explains the Amazon platform, which seller types it suits, and cost calculations, and guides you through preparing registration materials and review requirements. It systematically teaches basic backend operations, beginner product research and product feasibility assessment, and profit calculations. It details Listing writing, including core optimization of titles, five-point descriptions, images, and keywords, and explains FBA shipping, inventory management, and ad basics, ending with a review of common beginner pitfalls. It is ideal for cross-border e-commerce newcomers who want to quickly build a complete Amazon US operations framework.

Course outline:
01. Lesson 0: Amazon US Zero-Basis Operations Course - Opening Introduction
02. Lesson 1: What Exactly Is Amazon US?
03. Lesson 2: Which Sellers Does Amazon US Suit?
04. Lesson 3: Basic Cost Estimation for Amazon US
05. Lesson 4: What Materials Do You Need to Open an Amazon Store?
06. Lesson 5: Amazon Registration Process and Review Notes
07. Lesson 6: Basic Tour of the Amazon Backend
08. Lesson 7: How Beginners Choose Products on Amazon
09. Lesson 8: How to Judge Whether a Product Is Worth Selling?
10. Lesson 9: Amazon Profit Calculation Methods
11. Lesson 10: What Is a Listing?
12. Lesson 11: How Do You Write an Amazon Title?
13. Lesson 12: How Do You Write the Five-Point Description?
14. Lesson 13: How Do You Make Amazon Product Images?
15. Lesson 14: Keywords and Search Terms Basics
16. Lesson 15: What Is FBA?
17. Lesson 16: The FBA Shipping Process
18. Lesson 17: Inventory Management and Stock-Out Risk
19. Lesson 18: Amazon Advertising Basics
20. Lesson 19: How Do You Run Ads During the New-Product Phase?
21. Lesson 20: Reviews and Conversion-Rate Basics
22. Lesson 21: Common Pitfalls for Amazon Beginners