China Projects

2024 Taobao E-Commerce Series: Underlying Logic and Core Operations Fully Revealed—Boost Your Operations!

📚Video Course
📂E-commerce
🕒Last updated: 10/03/2024
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

Course Syllabus

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Search · Recommend · Wanxiangtai Wujie (Zhi · Mo · Wan) Three-Dimensional Course

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In today's e-commerce environment, course content can't stay at the theory level; complex operation flows are daunting. That's why we launched the "three-dimensional integrated promotion" course—to help you easily solve various operations problems.

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What Is a Hit?

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Simply put, behind a hit is a good product and the right operation plan. The core of sales-driving is a scientific plan layout and chosen racehorse products.

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Course Overview

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  • Organic-Search Operations Summary\
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    • Understand the organic-search operation logic for non-standard, semi-standard, and standard products, and this year's changes.
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    • Master organic-search operation and plan matching for low-conversion standard/semi-standard products.
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    • Understand the choice and adaptation of paid promotion tools.
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  • Paid Promotion and Data Analysis\
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    • Learn to use Wujie, Zhitongche, and Yinli Mofang tools.
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    • Explore the basics of precise-audience promotion and the OAIPL logic.
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  • Student-Data Diagnosis and Analysis\
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    • Learn to analyze smart-plan fluctuations and timely adjust promotion strategy.
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    • Know seasonal products' opportunities and trends, reasonably scheduling new launches.
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Through this course you'll gain systematic e-commerce operations knowledge, improving your practical ability and standing out in fierce market competition.

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