Jingxi·Taobao E-Commerce Video Hands-On Teaching; Quickly Master E-Commerce Video Plays!

This course, brought by Jingxi, is designed for users wanting to learn Taobao e-commerce from zero. It covers basic operations like product selection, opening a shop, listing products, and pricing, while deeply explaining the full flow of building a single-item hit and teaching you how to promote traffic cheaply via Wanxiangtai. You'll also learn to break through shop-operations bottlenecks through personalized diagnosis, raising overall sales.

Whether a Taobao newbie or an experienced e-commerce operator, the course gives detailed hands-on steps and strategy, helping you stand out in a tough market.

Course Catalog:

01. Lesson 1 [Zero-Basis Shop Opening I] Goods-Type Shop

Starting with opening a goods-type shop, understand the basic steps and prep needed to open a shop.

02. Lesson 2 [Zero-Basis Shop Opening II] Short-Video-Type Shop

Learn how to run a shop strategy centered on short videos, attracting more users.

03. Lesson 3 [Zero-Basis Shop Opening III] Live-Type Shop

Fully break down how to open a live-type shop, mastering basic live-selling skills.

04. Lesson 4 [Shop Product Listing I] How to Post a Successful Item

Detail the complete product-listing flow, ensuring your item gets more exposure on the platform.

05. Lesson 5 [Shop Product Listing II] SKU-Setting Skills

Teach you how to

optimize product display and user experience by reasonably setting SKUs.

06. Lesson 6 [Product Title] How to Make a Viral Title

Learn to make high-click viral product titles, increasing product exposure.

07. Lesson 7 [Product Main Image] Design Thinking for High-Click Main Images

By designing attractive main images, make users click your product and raise traffic.

08. Lesson 8 [Product Pricing] How to Set a Suitable Price

How to reasonably set your product price based on market and competitor analysis.

09. Lesson 9 [Product Selection 1] How to Find Sources

Teach you to find reliable suppliers, ensuring product quality and steady supply.

10. Lesson 10 [Product Selection 2] How to Choose Potential Products

Identify market-potential products, injecting new traffic and sales opportunities into your shop.

11. Lesson 11 [Business Advisor] Blue-Ocean Selection Skills and Opportunities

Through the Business Advisor tool, mine potential blue-ocean opportunities.

12. Lesson 12 [Platform Campaign Sign-Up I] Big-Promo Sign-Up Hands-On

Master how to join platform big-promo campaigns, raising shop sales.

13. Lesson 13 [Platform Campaign Sign-Up II] Daily-Campaign Sign-Up Hands-On

Teach you to join daily platform campaigns, steadily raising everyday orders.

14. Lesson 14 [Shop Marketing Tools I] Traffic-Setting Skills for Marketing Tools

Learn how to drive shop traffic through marketing tools.

15. Lesson 15 [Shop Marketing Tools II] Conversion-Tool Setting Skills

By setting conversion tools, raise conversion and achieve higher sales.

16. Lesson 16 [Shop Marketing Tools III] Exclusive-Discount Setting Skills

Learn to set exclusive discounts, raising user order rate.

17. Lesson 17 [Shop Marketing Tools IV] Coupon-Setting Skills and Methods

How to reasonably set coupons to raise purchase desire.

18. Lesson 18 [Shop Marketing Tools V] Setting Skills for Other Common Tools

Introduce other common shop marketing tools, raising your shop-operating efficiency.

19. Lesson 19 [Free Traffic] Introduction to Free-Traffic Channels

Master how to use the platform's free-traffic channels to increase shop exposure.

20. Lesson 20 [Micro Detail Page I] Micro-Detail Posting

Detail how to post a micro detail page, optimizing product-page information.

21. Lesson 21 [Micro Detail Page II] Micro-Detail-Page Standards

Understand micro-detail posting standards and best practices, ensuring accurate information delivery.

22. Lesson 22 [Platform Short Video I] Short-Video Posting Standards

Learn short-video posting standards, making your videos better fit the platform's recommendation.

23. Lesson 23 [Platform Short Video II] Short-Video Posting Flow

Master the short-video posting flow, raising posting efficiency.

24. Lesson 24 [Platform Short Video III] Short-Video Traffic-Acquisition Skills

Bring more traffic through short videos, raising product exposure and sales.

25. Lesson 25 [Live I] Taobao Live Start-Flow

Understand live start steps, making your live run smoothly.

26. Lesson 26 [Live II] Taobao Live Starting Skills

Master live skills, raising live effect and conversion.

27. Lesson 27 [Live III] Taobao Live Script Design

Learn to design live scripts, raising user interaction and purchase conversion.

28. Lesson 28 [Conversion I] How to Raise Favorites and Cart Adds

Through optimized strategy, raise user favorite and cart-add behavior.

29. Lesson 29 [Conversion II] "Ask Everyone" Optimization and Photo-Guiding

Use "Ask Everyone" and photo-sharing to raise user trust and conversion.

30. Lesson 30 [Conversion III] Marketing-Campaign Sign-Up Skills

Learn to further raise shop sales by signing up for marketing campaigns.

31. Lesson 31 [Business Advisor I] Business-Advisor Home Functions

Understand the Business Advisor tool's home functions, grasping shop operations in real time.

32. Lesson 32 [Business Advisor II] Customer-Group Analysis

Analyze customer-group data, optimizing your marketing strategy.

33. Lesson 33 [Business Advisor III] Product-Data Analysis

Through product-data analysis, find hit products and improvement directions.

34. Lesson 34 [Business Advisor IV] Market-Function Hands-On Teaching

How to use Business Advisor's market function to find opportunities and optimize product selection.

35. Lesson 35 [Business Advisor V] Competitor Analysis Hands-On Teaching

Analyze competitor data, finding opportunities to optimize your shop.

36. Lesson 36 [Brand-Heart Boundless I] Keyword-Promotion Hands-On Teaching

Master Brand-Heart keyword-promotion skills, helping you get traffic at low cost.

37. Lesson 37 [Brand-Heart Boundless II] Keyword-Promotion Hands-On Teaching

Further learn concrete keyword-promotion operation methods.

38. Lesson 38 [Brand-Heart Boundless III] Keyword-Promotion Hands-On Teaching

Deeply explain how to precisely use keyword promotion to get more target users.

39. Lesson 39 [Brand-Heart Boundless IV] Precise-Audience Promotion Hands-On Teaching

Learn how to improve ad delivery through precise-audience promotion.

40. Lesson 40 [Brand-Heart Boundless V] Precise-Audience Promotion Hands-On Teaching

Further optimize audience targeting, making ad delivery more effective.

41. Lesson 41 [Brand-Heart Boundless VI] Consumer-Operations Hands-On Teaching

Teach you to raise user repurchase rate and loyalty through consumer operations.