The March 27–28 Premium E-Commerce Material Offline Workshop: 100+ PPT Slides + Key Videos + Mind Maps + Subtitled Recordings, Fully Documented!

Schedule

March 27, 3:00–6:30 PM

The core techniques to quickly lift your material's ROAS and blow it up to volume

• 5A audience reach rate 5004, A3 specialization rate within 5%+, real sales — only open-candidate products drive high conversion
• How in 2025 you easily take the win
• The five language forms of 2025 material — differentiated mind-share material
• The five rendering techniques — in 2025, lift product power through material, turning ordinary products into hits
• The four strongest content-material hands-on essentials — learn content material, be a merchant with content power
• Material review-blocking issues — the ultimate fix and examples
• Differentiated hard-sell material — hard-sell is the foundation; upgrade all your hard-sell to differentiated hard-sell
• Hands-on core teardown of 8 formless-material plays — the extreme moves of material; formless is the real game

March 27, 6:30–7:30 PM

Qianchuan blowout new material, harvesting competitors' 5A audiences — Qianchuan strategies you've never heard

• Merchants who learn this won't see new material fail to take off, old material won't decay fast, and project profit lifts a lot
• The three-end audience play linking Qianchuan, DOU+, and AD
• The right way to harvest competitors on a single end
• The four labeling stages of new material — internal blowout-new-material techniques shared by full-domain / standard-promotion pros
• The latest 2025 plays for full-domain promotion and standard promotion
• The latest advanced experience shared by a thousand merchants
• Cutting Qianchuan fee leakage — helping bosses lift profit by 20%–30%
• Material review techniques — how to lead the team, no ineffective meetings, no ineffective work

March 27, 7:30–10:00 PM

The first public reveal of the differentiated mind-share material planning chain

• Learn this chain and whatever product mix you run, you get results fastest
• Ordinary employees can also produce exceptional material
• Re-mastering products / audiences / channels in 2025 — the latest trust-material play of the special forces 2025
• The three material games — move with the trend, become the master who drives the game rules
• The SOP for differentiated mind-share material planning — mind-share strategy for must-have and non-must-have upgrades (multiple in-delivery materials reach million-level spend; 2025 closing density rides on differentiated mind-share planning)

March 27, 10:00 PM–00:00

Group Q&A coaching

• Every merchant hears each other's most thorny problems and the fixes
• Answers material problems, Qianchuan problems, product problems, profit problems merchants hit
• Answers every merchant's questions; looking forward to solving hard, personalized problems
• Attending merchants do real wisdom-collision together, enjoying the thrill of straight-to-the-point answers

March 28, 3:00–5:00 PM

The strongest hands-on techniques under time-segmented mind-share logic

• The expert path and techniques to get results from material
• Taught with cases! Strong execution, strong landing
• The 8 treatments of the first 0.5s that decide whether new material takes off — 8 killer moves for the first 0.5s
• The first 0.5–3s — new material clears cold start more easily
• The first 6s — the product becomes more recognizable
• The middle section — the battle-array of material buying points, lifting conversion and order-driving power
• The ending — lifting material click-through

March 28, 9:30 PM–00:00

Group Q&A coaching

• Every merchant hears each other's most thorny problems and the fixes
• In merchants' eyes, this session is the most valuable!
• They didn't want to leave even at midnight!
• Looking forward to answering super-hard new questions!
• Wisdom-collision discussion with many attending top merchants at Xiaofan's offline event!

Content files

• 01.3.27 3.05 PM (1).mp4
• 02.3.27 3.38 PM (1).mp4
• 03.3.27 4.43 PM (1).mp4
• 3.27-3.28 Xiaofan PPT materials.rar
• 3.27 Course Transcript.docx
• 04.3.27 5.02 PM (1).mp4
• 05.3.27 5.31 PM (1).mp4
• 06.3.27 9.21 PM (1).mp4
• 07. March 28, 8:08 PM (1).mp4
• 08. March 28, 9:13 PM IP lecture (1).mp4
• 09. March 28, 10:15 PM Q&A session (1).mp4
• 40 minutes ev.mp4
• WID20250328154619evmp4
• VID20250328200131 evmp4
• Split Red Guard Sheep Wax Soap ev.mp4