This course is designed for e-commerce practitioners, systematically explaining how to use the trend-traffic matrix and red-list method to dig blue-ocean traffic from zero and achieve traffic doubling. The course splits into three days, each focusing on a different theme, helping students master the latest traffic plays and hands-on techniques, quickly lift e-commerce operations ability, and achieve explosive sales growth.
\Latest course content:
\Main course content modules
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I. Content production and publishing
This part mainly explains how to produce and publish content, including different video-production methods and publishing techniques.
mixed-edit video production method
fast original-video shooting techniques
shoot material in groups and mix-edit
AI software's application in video production
single-publish and batch-publish operation details
II. Product testing and data optimization
This part mainly explains how to test product data through content and optimize operations strategy.
continuous single-product content publishing and testing
separate testing methods for multiple products
data monitoring and analysis
adjust content strategy by data
III. Traffic promotion and operations
This part mainly explains how to create and publish content, including different types of video production methods and publishing techniques.
Mixed-cut video production methods
Quick original video shooting techniques
Shoot materials in groups and mix-cut them
AI software in video production
IV. Content production and publishing
This part mainly explains how to create and publish content, including different types of video production methods and publishing techniques.
Play 1: mixed-cut video production methods
Play 2: quick original video shooting techniques
Play 3: shoot materials in groups and mix-cut them
Play 4: AI software in video production
dual config of new-customer acquisition and closing