China Projects

The 2025 JD Express (KuaiChe) Promotion Course Begins! A Must for Newbies — Unlock Efficient Operations Techniques

📚Video Course
📂E-commerce
🕒Last updated: 06/16/2025
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

Master the core logic and hands-on techniques of JD Express (Jingdong Kuaiche) advertising, systematically learning the complete knowledge system from basic setup to advanced plays. This course includes 24 hands-on lessons, helping you quickly improve JD shop promotion results and achieve the low-cost, high-conversion operations goal.

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The course's core modules

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I. Basic cognition and account setup

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  • Core thinking of Express operations
  • The 9 core formulas analyzed
  • The three smart-vehicle setup plays
  • Hands-on methods to lift quality score
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II. Keywords and bidding strategy

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  • Efficient product selection and magic-keyword mining
  • Keyword bidding and rank control
  • The price-drag principle and hands-on practice
  • Long-tail-keyword plan operations
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III. Creative and audience targeting

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  • High-click creative production techniques
  • Core methods for DMP audience building
  • Hands-on practice of the three DMP plays
  • Product targeting and shop targeting
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IV. Plan types and delivery strategy

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  • Hands-on practice of the core new-customer acquisition plan
  • Low-price harvest plan setup
  • The no-keyword high-ROI plan
  • The strong-harvest plan play
  • Selected-shop plan operations
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V. Optimization and diagnosis

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  • Cost-saving time-discount settings
  • Region optimization to lift ROI
  • Express late-stage diagnosis methods
  • The layout strategy for new-customer acquisition and harvesting
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VI. Frontier plays

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  • The 2025 efficient plan model
  • The new shopping-touchpoint play
  • Safe play for brand standard products
  • Hands-on techniques for image and product testing
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Course features

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  • Covers the full-chain knowledge points of JD Express operations
  • includes the latest 2025 delivery models
  • the progressive learning path from basics to advanced
  • lots of hands-on case demos
  • suited to JD operators at different stages
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What you'll master

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  • JD Express's core operations thinking
  • efficient keyword management and bidding strategy
  • building and optimizing multiple plan types
  • creative-making and audience-targeting techniques
  • data-diagnosis and effect-lift methods
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Who it's for

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  • JD shop operators
  • e-commerce promotion specialists
  • shop owners wanting to improve Express promotion results
  • e-commerce startup newbies
  • learners interested in JD ad delivery
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