China Projects

Amazon Follow-Selling Course: Start Cross-Border Store From Scratch

📚Video Course
📂E-commerce
🕒Last updated: 09/04/2025
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description
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I. Course Introduction and Follow-Selling Strategy

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This section helps you get up to speed on Amazon selling, from the basics to the various ways of follow-selling, giving you a full picture of the platform.

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  • Course introduction: A quick look at what this course gives you and the learning path.
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  • Introduction to follow-selling models: A detailed explanation of several common follow-selling methods and how they work.
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  • Growing a new store: Sharing practical tips to help your new store grow quickly.
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  • Getting started building your own listings: Teaching you to create your own product listings efficiently and save time.
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  • Detailed follow-selling product selection: Talking through how to pick products suitable for follow-selling and avoid pitfalls.
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  • Winning the Buy Box: Sharing methods to help you win the Buy Box more easily.
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  • Brand follow-selling explained: Discussing the cautions and key points of brand follow-selling.
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  • Zombie follow-selling explained: Explaining what zombie follow-selling is and how to handle it.
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  • Performance issues and appeals: Discussing performance issues you may face when follow-selling and how to appeal and resolve them.
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II. Store Registration and Safe Operation

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This section focuses on pre-launch preparation and the registration process, keeping your store safe, compliant, and away from association risks.

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  • Store association and how to avoid it: Explaining what store association is and how to avoid it effectively.
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  • Preparing materials for a Europe store: A clear list of materials needed to register a Europe site store.
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  • Preparing materials for a North America store: Similarly, the material requirements for a North America store are all organized for you.
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  • Using Ziniao Browser: Introducing Ziniao Browser's features and how to use them to work more efficiently.
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  • Live store registration walkthrough: Walking you step by step through the registration process via a live demo.
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  • Europe KYC verification process: A detailed walkthrough of the KYC verification steps and cautions.
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  • Common situations after opening a store: Sharing issues you may face after opening a store and how to handle them.
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  • Ziniao vs. VPS: differences and usage: Comparing Ziniao and VPS to help you choose the right tool.
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  • Cost-saving combo of Ziniao and VPS: Offering suggestions on using them together to save costs.
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III. Back-office Management and Tool Integration

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Learn to manage your store backend efficiently and integrate common tools to make daily operations smoother.

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  • Store backend basics: Getting you familiar with each backend module so you can start fast.
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  • Binding PingPong for receiving payments: Explaining how to set up and bind PingPong for easy payments.
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  • Binding Dianxiaomi to Amazon: Sharing the steps to bind Dianxiaomi to Amazon and improve management efficiency.
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  • YunTu registration and integration: Introducing how to register YunTu and connect it to your store.
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  • Binding YunTu to Dianxiaomi: A detailed demo of the binding process for seamless logistics management.
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  • International shipping fees explained: Talking through international shipping cost structure to help you control expenses.
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IV. Order Processing and After-sales Support

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From order processing to resolving after-sales issues, this section helps you boost customer satisfaction and protect your store's reputation.

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  • Order processing workflow: Sharing standardized order processing steps to reduce errors.
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  • Procurement guidance: Offering procurement advice to ensure a stable, reliable supply.
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  • Handling out-of-stock and other situations: Discussing strategies for stockouts and other unexpected situations.
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  • After-sales Problem Handling: Teaching you to handle customer complaints and returns/exchanges efficiently.
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  • Invoice exemption procedure: Explaining how to apply invoice exemption to meet platform requirements.
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  • Handling Germany EPR: A detailed explanation of Germany EPR rules and procedures to stay compliant.
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