Xiao Lin's TikTok E-Commerce Course: Full Cross-Border Process Hands-On, Easy to Start

If you're interested in TikTok cross-border e-commerce and want to learn it systematically, this course fits. From the basics to store ops, selection, creator collaboration, ad delivery, and logistics, the whole flow is covered.

Module 1: Basic Prep and Account Setup (merges Lessons 1-11)

Builds your foundation, covering platform choice and account-registration essentials.

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• Basic Awareness and Platform Choice – Understand basic TikTok cross-border concepts; learn how to choose platforms and countries
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• Main Plays and Monetization Models – Master common monetization models and ops methods
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• Account Registration and Tool Use – Full flow from device reset and download to account registration, plus fingerprint-browser use
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Module 2: Store Ops and Product Management (merges Lessons 12-26)

Learn daily store ops and product-listing tricks.

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• Store Registration and Basic Settings – From store registration and address setup to freight templates and payout-account configuration
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• Store Ops and Product Publishing – Learn overall store ops thinking; master product publishing and promotion setup
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• Selection Tools and Local Inventory – Use selection tools for data analysis; learn to secure local sourcing
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• Content Ops and Pitfall Avoidance – Short-video publishing, showcase activation, and avoiding common ops pitfalls
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Module 3: Creator Collaboration and Affiliate Marketing (merges Lessons 27-42)

Master creator-collaboration methods to lift product exposure and sales.

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• Full Creator-Outreach Flow – Concrete steps from team building and creator sourcing to outreach and sample shipping
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• Affiliate Plans and Video Monitoring – Set affiliate plans; monitor creator videos and live performance
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• Frequently Asked Questions & Solutions – How to handle common creator-collaboration issues, with experience sharing
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Module 4: Ad Delivery and Data Analysis (merges Lessons 43-55)

Learn ad-delivery tricks and optimize results through data analysis.

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• Ad Account Opening and Delivery – Full-flow guidance from account opening and binding to concrete delivery
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• Metrics and Plan Types – Understand common metrics; master four ad-plan types
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• Product/Creative Testing and Data Retro – Learn the four-step product test and creative-testing methods; run data retros to optimize
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• Media-Buyer Daily Ops and GMVmax Tutorial – Media-buyer daily workflow and advanced traffic-delivery tricks
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Module 5: Logistics Management and Cost Optimization (merges Lessons 56-62)

Master cross-border logistics; learn cost control and risk avoidance.

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• Logistics Components and Pitfall Guide – Understand each logistics link; learn last-mile pitfall avoidance
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• Shipping-Mode Choice – Detailed air-vs-sea analysis; choose shipping mode by real conditions
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• Stocking and Shipping Optimization – Learn pre-stocking prep; master high-volume shipping cost optimization
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