This course is a 30-day coaching system tailored for Shopee beginners, starting from the most basic platform rule explanations and gradually going deeper into the full operational process including product selection, pricing, listing, promotion, and shipping. The course begins by helping students build the right operational mindset, with detailed explanations of platform newcomer tasks and incubation period requirements to avoid detours caused by rule violations. In the practical stage, the course covers core content such as category screening, product listing and display techniques, cost accounting, and pricing strategies, while also teaching how to use ERP software to efficiently manage stores, making daily operations easier.

In terms of traffic acquisition, the course provides in-depth explanations of the basic logic of advertising and refined adjustment methods, teaching you how to leverage platform activities and free shipping benefits to drive organic traffic. The course also includes tips for using the Zhixia data analysis tool to help you assess market trends and uncover potential bestsellers. Additionally, the course shares one-on-one freight forwarding cooperation experience, warehousing layout strategies, store group operation tactics, and methods for building product competitive barriers. The entire course balances basic operations and advanced tactics, delivering practical value throughout. Whether you are a beginner looking to enter cross-border e-commerce or already have a store but are facing operational obstacles, this course can help you systematically master the core skills of Shopee operations and steadily build a sustainably profitable cross-border store.

\
• 1.Preliminary strategy planning and newcomer task explanation
\
• 2.Platform rule explanation and incubation period requirements
\

\
• 3.Determining categories and product selection methods
\
• 4.Product listing display and explanation
\
• 5.Product pricing and cost accounting
\

\
• 6.How to optimize images and videos
\
• 7.ERP and other software operations and management
\
• 8.1688 communication and procurement problem solving
\
• 9.Basic store operations workflow
\
• 10.Shipping process and problem solving
\

\
• 11.Advertising basic logic and setup
\
• 12.Advertising refinement and data analysis
\
• 13.Advertising in-depth math course
\
• 14.Store backend activities and free shipping settings
\
• 15.Official manager activities and traffic acquisition
\

\
• 16.Using the Zhixia data analysis tool
\
• 17.How to find good products and follow-sell
\
• 18.Advanced product selection and refined products
\
• 19.Comprehensive store analysis case review
\

\
• 20.Traffic-driving product logic and low-price product tactics
\
• 21.SKU rules and inventory logic
\
• 22.Detailed explanation of e-commerce weight and store weight growth logic
\
• 23.Bestseller product experience sharing
\

\
• 24.Freight Forwarder Partnership Experience Sharing
\
• 25.Store Group Strategies and Multi-Store Operations
\
• 26.Introduction to Local and Overseas Warehouse Models
\
• 27.Product Barriers and Long-Term Development Direction
\
• 28.Direction Guidance and Future Outlook
\

💡 Learning Tip: Tutorial content is based on industry practices at time of publication; please verify against current platform rules when learning.