The cross-border going-global sector is undergoing a brand-new transformation. TikTok has already become the core global traffic gateway, and combined with the independent site private-domain monetization model, it is the best path for ordinary people to go global at low cost and achieve long-term profitability. However, the vast majority of cross-border beginners and small and medium entrepreneurs generally face many difficulties: they cannot understand overseas traffic dividends and market changes, nor grasp global consumer channel trends; they cannot distinguish the differences between TOB and TOC business models, and operate blindly without conversions; they do not understand cross-border refined product selection logic, and follow trends in product selection, leading to unsold inventory and losses; they cannot create TK content, livestreams, or ad campaigns, making it hard to launch accounts, with unstable traffic and high-cost, low-yield ad spending; at the same time, with zero foundation they cannot build and operate an independent site, and do not understand store optimization, plugin configuration, or conversion optimization, stumbling through pitfalls the entire way and never forming a stable cross-border profit loop.

This TikTok + Independent Site Cross-Border Full-Domain Basic Practical Course is designed specifically for cross-border students with zero foundation. It aligns with current overseas platform rules and market trends, breaking down from scratch TikTok traffic logic, viral product creation, livestream operations, and paid ad spending, while linking the full chain of multi-platform independent site building, decoration, conversion, and monetization. It covers both TOB and TOC tracks, adapts to product operations across all categories, and is fully hands-on with no empty theory, helping beginners quickly build a complete cross-border profit system. The course content covers the complete process from account registration and environment configuration to matrix operations, as well as the complete methodology from product selection and testing to scaling viral products.

The entire course system is complete, rich in case studies, and highly practical. From understanding trends, product selection and testing, content account launch, and livestream ad spending, to site building optimization, private-domain monetization, and data review, it forms a complete cross-border loop. After completing the course, you will be able to independently build and operate a TikTok account, master the core methods of refined product selection, learn livestream room setup and ad spending techniques, and also build a high-conversion independent site from scratch. Zero-foundation students can get started quickly, and experienced practitioners can break through operational bottlenecks. It is suitable for all entrepreneurs and operators who want to enter the TikTok + independent site cross-border track.

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• 1.TikTok Profit Model Analysis
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• 2.Micro Level: Multi-Dimensional Process Breakdown of TikTok
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• 3.Macro Level: Global Traffic Dividend Market Opportunities
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• 4.Analysis of Overseas Consumer Channel Changes
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• 5.Analysis of the U.S. Store Model and Store Assessment Mechanism
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• 6.Differences Between Organic Traffic and Paid Traffic in Customer Acquisition Channels
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• 7.The Three-Stage Advancement Path of a TK Operator
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• 8.Preview of Models in Different Countries
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• 9.Best-Selling Product Series in Different Regions
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• 10.Case Study Breakdown of Books, Water Bottles, and Health Supplements Categories
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• 11.Case Study Breakdown of Handmade Press-On Nails and DIY Accessories Categories
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• 12.TOB Semi-Closed-Loop Model Breakdown Strategy
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• 13.TOB Strategy Case Analysis - Yiwu Accessories, Apparel
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• 14.TOC Semi-Closed-Loop Model Breakdown Strategy
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• 15.TOC Strategy Case Analysis - DIY Accessories
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• 16.TOC Strategy Case Analysis - Metaphysical Jewelry
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• 17.TOC Strategy Case Analysis - DIY Phone Cases
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• 18.TOC Strategy Case Analysis - Toys
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• 19.TOC Strategy Case Analysis - Pets, Outdoor Products
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• 20.Multi-Category Product Selection Analysis for TK Store Mall
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• 21.Multi-Dimensional Feasibility Analysis of Mall Product Selection
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• 22.Introduction to the Functions of the Selected Alliance Plaza Module
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• 23.Basic Product Selection Logic of the Selected Alliance
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• 24.TikTok Refined Product Selection - 8-Step Judgment Method
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• 25.Product Selection Strategy 1: TikTok Keyword Search
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• 26.Product Selection Strategy 2: Recent New Products on Amazon
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• 27.Product Selection Practical Demonstration
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• 28.Product Selection Case 1: Hit Product Cycle Prediction
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• 29.Product Selection Case 3: Products with Extremely Long Lifecycles
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• 30.Product Selection Case 4: Outdated Products - Short Lifecycle
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• 31.Review Thinking: Multi-dimensional Judgment on Whether a Product Is Worth Pursuing
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• 32.Introduction to Google Trends
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• 33.How to Use Google Trends for Product Selection by Category
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• 34.Three Product Selection Methods for Independent Sites
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• 35.What Elements a Hit Product Needs
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• 36.Product Selection Practical Demonstration and Detailed Video Structure Breakdown
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• 37.TikTok Live Streaming Setup
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• 38.Live Streaming Scene Setup - Demonstrations of Six Major Scene Categories
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• 39.Live Streaming Sample Configuration and Staffing Arrangement
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• 40.Live Streaming Script Case Breakdown
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• 41.Post-Stream Review Process and Data Analysis
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• 42.TK Ad Traffic Demand Overview
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• 43.TK Ad Traffic Professional Terminology Explained
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• 44.Core Points of Product Testing
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• 45.Pre-Launch Preparation and Ad Group Creation Demo in the Ad Backend
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• 46.Product Testing Method SOP
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• 47.Ad Traffic Data Review Optimization and Case Study Explanation
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• 48.Scaling Standards + Scaling Methods
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• 49.Creative Breakdown: Differences Between Ad Traffic Creatives and Organic Traffic Creatives
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• 50.Top Ad Traffic Creative Breakdown
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• 51.How to Use PIPIADS to View Competitor Ad Traffic Data
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• 52.Breakdown of Different Types of Creatives for Independent Site Ad Traffic
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• 53.Independent Site TK Ad Backend Practical Tutorial
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• 54.TikTok Business Center Registration + Ad Account Application
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• 55.TikTok Ad Account + Pixel Activation Process
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• 56.Test Events and Pixel Activation Tutorial
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• 57.Phone Setup + TikTok Account Registration
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• 58.Phone Post-Setup Environment Configuration
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• 59.Introduction to TikTok Platform Risk Control Mechanism
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• 60.Analysis of TikTok Account Weight Base Score and Consumption Score
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• 61.TikTok 3-Day 10K Followers Tutorial + Account Launch Logic
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• 62.Causes and Solutions for Account and Content Abnormalities
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• 63.Practical: How to Bind an Email to a TK Account Registered with a Virtual Number
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• 64.Q&A: What to Do When Account Traffic Fluctuates
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• 65.Q&A: What to Do If You Want to Operate TK Across Countries
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• 66.Platform criteria for judging video quality
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• 67.Content research-based benchmarking product dimension analysis
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• 68.How to conduct the product testing phase
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• 69.How to test scripts after the product is confirmed
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• 70.How to quickly scale up after scripts are successfully tested
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• 71.Video case analysis 1
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• 72.Video shooting plan SOP - Ring box case
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• 73.Video shooting plan SOP - Car accessories case
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• 74.Shooting and editing practice - Past viral video 1
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• 75.Shooting and editing practice - Recent viral video 2
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• 76.Shooting and editing practice - Far and near shot switching type
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• 77.Video content self-check list
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• 78.Recommendations for choosing shooting equipment
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• 79.Analysis of the TK livestreaming "1312" strategy
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• 80.Introduction to TK matrix account stages
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• 81.Matrix form 1: Single product, multiple accounts
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• 82.Matrix form 2: Multiple products, multiple accounts
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• 83.DIY case analysis 1—DIY calendar
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• 84.DIY case analysis 2—Handmade sticker materials
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• 85.DIY case analysis 3—Handmade squishies and slime
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• 86.DIY case analysis 4—3D stickers
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• 87.DIY case analysis 5—Handmade braided cord
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• 88.Domestic platform product selection process: Xiaohongshu
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• 89.Differences between affiliate marketplace livestreaming accounts and independent site livestreaming accounts
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• 90.Independent site livestreaming case 1—Game cards
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• 91.Independent site livestreaming case 2—Crystal rough stones
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• 92.Independent site livestreaming case 3—Bags
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• 92.Independent site livestreaming case 3—Bags
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• 93.Independent site livestreaming case 4—TOB bulk beads
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• 94.US region affiliate marketplace - Influencer livestreaming case 5
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• 95.Download and configuration of AdsPower fingerprint browser
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• 96.Domain purchase and linking
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• 97.Free logo creation websites
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• 98.Backend settings introduction
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• 99.Product listing and adding product collections
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• 100.Template selection + store decoration
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• 101.Template backend settings
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• 102.域名邮箱的创建
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• 103.BUCKS: Currency Converter Plugin
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• 104.Avada Boost Sales Trust Badge
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• 105.Rapi Bundle Quantity Breaks
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• 106.Air Product Review Plugin: Review Plugin
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• 107.Profy Banner & Countdown Timer
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• 108.King Product Options & Variant
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• 109.How to Review Abandoned Orders on an Independent Site
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• 110.Overview of High-Conversion Independent Site Factors
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• 111.Three Reasons Affecting Independent Site Conversion
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• 112.Landing Page: Process for Improving Website Trust
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• 113.Landing Page: Marketing Plugin Usage Tutorial
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• 114.Landing Page: Product Detail Page Settings
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• 115.Facebook Tutorial (Ad Account Opening + Pixel Binding)
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• 116.Teeinblue: POD Page Customization Plugin Usage Tutorial
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• 117.Shopline Platform Full-Process Website Building Tutorial
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• 118.Shoplazza: Full-Process Website Building Tutorial
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• 119.Shopify Website Building: Full-Process Tutorial
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• 120.Independent Site Influencer Distribution Plugin Usage Tutorial
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• 121.Freight Forwarder Backend Ordering + Tracking Number Filling Full Process
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💡 Learning Tip: Tutorial content is based on industry practices at time of publication; please verify against current platform rules when learning.