China Projects

Short-Video & Image Product-Card Omnichannel Ads Course - Suixintui + Qianchuan

📚Video Course
📂E-commerce
🕒Last updated: 06/17/2026
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description


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短视频图文商品卡全域投流实战课 – 随心推+千川全玩法

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📅 Release Date:
\ June 16, 2026
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📚 Course Type:
\ 全域投流实战
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👥 Target Audience:
\ 电商商家、投流运营、达人自投、新手创业者
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这门课程将彻底解决你在短视频带货和商品卡投流中遇到的各种难题。从最核心的ROI计算开始，让你清晰掌握每一分钱的投入产出。接着深入选品测品环节，教你如何利用巨量百应、云图等工具精准找到爆品。在素材制作部分，课程提供了从分析对标、制作跑量视频到有效迭代、防搬运的完整方法，让你不再为素材衰退而烦恼。

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学完本课程，你将精通随心推和千川的全域计划搭建与调控，无论是新店启动、测品测款，还是起量期、稳定期、衰退期的计划调整，都能应对自如。课程还包含了大量实战案例和问题排查方法，帮助你解决控本不消耗、突然断流、ROI低等核心痛点。最终，你将掌握一套稳定的高ROI投流体系，实现持续爆单增收。

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[Core Concepts与ROI计算]
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  • 1.课程升级前言
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  • 2.各类保本ROI和加权ROI的计算与ROI计算器使用
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  • 3.短视频带货全域推广的底层逻辑
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  • 4.千川加权ROI详解及在计划调控中的应用
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[Product Selection测品策略]
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  • 5.短视频带货选品测品的思路解析
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  • 6.达人自投和商投的选品思路
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  • 7.巨量百应爆款视频榜单数据选品
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  • 8.手机端选品广场如何参考指数选品
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  • 9.历史老品出单如何用付费带动和快速批量测款
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[Asset Production与迭代]
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  • 10.如何用巨量云图分析素材公式制作跑量视频
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  • 11.商品卡图片如何制作参考
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  • 12.教你如何找到对标视频
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  • 13.爆款跑量视频素材如何有效迭代
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  • 14.千川素材如何开启首发保护防搬运
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[随心推全域Ad Delivery]
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  • 15.Account人群素材人群怎么看怎么找合适达人
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  • 16.升级后的随心推全域推广适用场景和赔付条件
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  • 17.短视频带货随心推全域推广计划搭建和测品
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  • 18.随心推全域推广手动出价怎么调控素材何时更新
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  • 19.短视频带货如何用随心推系统出价跑量
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  • 20.随心推全域推广的各种注意事项
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[千川全域计划搭建与调控]
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  • 21.千川全域推商品计划的各个功能选项说明
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  • 22.千川全域推商品计划的基础搭建和注意事项
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  • 23.千川全域推商品如何用控本计划测商品测素材
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  • 24.千川全域推商品放量计划如何测款测素材
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  • 25.千川全域控本不启动如何用一键起量和素材追投带动
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  • 26.千川全域推商品如何控流速，起量期怎么调整ROI目标
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  • 27.千川全域推商品起量期调整ROI的计划实操案例
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  • 28.千川全域推商品稳定期计划如何调控和常见注意事项
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  • 29.千川全域推商品计划衰退各种适配调整场景解析
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  • 30.千川全域推商品放量一键起量和追投的各自适用场景
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  • 31.千川全域推商品突然断流自查问题解析
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  • 32.全域推商品净成交ROI的设置以及注意事项
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  • 33.人群种草人群如何查看和人群包设置
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  • 34.千川人群包怎么设置
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  • 35.人群种草计划搭建调控及适用场景讲解
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  • 36.新店新户新号控本不消耗超低ROI启动详解与实操案例
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💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.

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