🚀 Course Introduction

This course is a full-funnel promotion system that keeps pace with Taobao's latest 2026 mechanisms, designed to help merchants systematically solve all the core challenges from launching a new product to replicating a viral hit. Starting from the platform's underlying traffic distribution logic, it helps you understand how new products gain organic traffic support, and on that basis builds a standardized product-opportunity assessment model, so you can completely avoid the inventory backlog risk of selecting products by gut feeling. The course also takes a deep dive into audience differentiation and positioning, helping your products stand out in fierce market competition.

In the traffic acquisition and conversion section, the course covers key topics such as search keyword layout, click-through rate optimization, and building a trust loop on the detail page, helping you steadily gain free search traffic and effectively boost conversion rates. More importantly, the course breaks down in detail the financial model and ROI calculation methods for paid promotion, so you can allocate your budget scientifically and stop losing more the more you spend. Finally, the course provides three differentiated product-launch plans for new stores, old stores, and factory merchants, and teaches the standardized replication logic of proven viral products, helping you replicate a single product's success at scale and achieve sustained store revenue growth. The entire course is grounded in hands-on operational logic, ready to apply to real operations right after learning.

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• 1.2026 Taobao new-product underlying mechanics
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• 2.Product/opportunity model: can it be done, how to do it
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• 3.Audience and differentiation positioning: why should it be you?
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• 4.Search expression and click logic
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• 5.Detail-page conversion and trust-loop building
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• 6.Financial-model calculation
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• 7.Operations planning
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• 8.Building the promotion framework
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• 9.Search-weight loop and scaling model
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• 10.New-product data diagnosis and correction
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• 11.Scaling cadence and cost control
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• 12.Viral-model replication mechanism
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• 13.Brand-new store product-launch thinking
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• 14.Old-store new-product launch thinking
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• 15.Factory sellers' starting point and new-product thinking
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💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.