Syllabus:
\1. Basic Lesson 1: Exploring How the Xiaohongshu Platform Works
– Explore the basic ways to use the Xiaohongshu platform and help you understand how to operate effectively on this platform.
2. Live Lesson 1: How Exactly Do You Use Xiaohongshu?
– Gain an in-depth understanding of Xiaohongshu's operating strategies and techniques to help you better use this platform for promotion and marketing.
3. Positioning and Persona: Precise Positioning, Uncovering Highlights
– How to precisely position your target user group, uncover your highlights, and create personalized content.
4. Positioning and Persona: Build Your Storefront to Attract and Grow Followers
– Learn how to attract more followers and increase your influence by carefully building your personal image and storefront.
5. Basic Lesson 4: How to Benchmark Accounts and Choose Topics
– Learn how to benchmark excellent accounts in the industry, plan topics well, and improve content quality.
6. Notes Live Session: SOP Practical Workflow for Viral Notes
– A practical workflow that teaches you how to create viral notes and improve content appeal.
7. Basic Lesson 6: Breaking Down Viral Image-Text Posts and Video Covers
– Break down viral image-text posts and video cover designs, and reveal the secrets to catching users' attention.
8. Basic Lesson 7: Breaking Down a Viral Copy with 40K Likes
– Analyze viral copy that reached 40K likes and learn techniques for writing high-quality copy.
9. Viral Copy: Breaking Down and Adapting 5 Major Types of Viral Copy
– Break down five major types of viral copy to help you master techniques for efficiently adapting and writing copy.
10. Viral Copy: Breaking Down the Pyramid Template and Opening Writing Methods
– Learn how to apply the pyramid template and opening writing methods to improve the appeal of your copy.
11. Basic Lesson 8: How Can Beginners Easily Shoot Videos?
– For beginners, an introduction to how to easily shoot high-quality videos.
12. Basic Lesson 9: How to Easily Edit a Finished Video?
– Teach you how to easily edit videos and improve video production efficiency.
13. Basic Lesson 10: Xiaohongshu Pitfall Prevention Guide & PR Brand Negotiation
– Share common pitfalls in Xiaohongshu operations, as well as how to build and maintain brand image.
14. Track Analysis: Analysis of the Reading, Writing, and Women's Growth Tracks
– Analyze tracks such as reading, writing, and women's growth, and explore the business opportunities and development trends within them.
15. Document 1: How to Open a Store Operation Guide
– Provide a store-opening operation guide to help you smoothly launch an online store.
16. Product Prototype: Analysis of Building 6 Major Knowledge IP Monetization Products
– Analyze the process of building knowledge IP monetization products to help you construct your own product line.
17. Notes Live Session: Live Streaming Secrets
– Share live streaming secrets and techniques to improve live streaming performance and audience interaction.
18. Private Coaching Camp Masterclass: The Nanny-Level Tutorial for Explosive Orders via One-Piece Dropshipping on Xiaohongshu Shudian
– Share the nanny-level tutorial for explosive orders via one-piece dropshipping on Xiaohongshu Shudian to help you improve sales performance.
19. Marketing Conversion: 2023 Xiaohongshu Account Launch Secrets
– Sharing the secrets of launching a Xiaohongshu account in 2023 and efficient monetization paths.
20. How to Use AI for Xiaohongshu and Free Up Your Brain?
– Teaching you how to use AI technology for Xiaohongshu operations to improve efficiency.
21. Note Livestream: How to Deconstruct Viral Oral Broadcast Videos at the Pixel Level?
– Sharing how to deconstruct viral oral broadcast videos at the pixel level to improve video production skills.
22. Livestream Class 15: How to Use AI to Mass-Produce Viral Xiaohongshu Copy
– Teaching you how to use AI to mass-produce viral Xiaohongshu copy to improve copywriting efficiency.
23. The Era of Buyers Has Arrived: Where Are the Business Opportunities for Ordinary People to Make Money?
– Exploring the business opportunities brought by the era of buyers and the possibilities for ordinary people to make money.