Competition for traffic on the Pinduoduo platform continues to intensify. Relying solely on organic traffic to grow a store is becoming increasingly difficult, and paid promotion has become a core means for stores to boost sales and seize market share. However, many merchants commonly encounter problems when doing paid advertising: with light paid spending, they can't find the right rhythm for product testing, and the budget is spent without results; with heavy paid spending, they blindly launch campaigns, leading to ROI collapse and serious money burn; they don't understand SKU combination and layout, so they can't handle the traffic when it comes; and they don't know how to use the campaign-switching playbook, so campaigns are easily restricted and stores struggle to achieve scale growth.

The Ay Ganduoduo – Pinduoduo Disciple Class August 2026 version draws on 6 years of offline e-commerce practical experience, focuses on the platform's two current mainstream paid tracks—light paid and heavy paid—and continuously iterates and updates practical playbooks. The course does not teach empty theory; it is entirely based on directly actionable operation SOPs, covering product testing, scaling campaigns, product structure layout, and campaign-switching optimization. It is suitable for Pinduoduo merchants who want to complete the paid traffic loop and improve store ROI, helping merchants reasonably control advertising costs and achieve a full run-through from product testing to scaling and order generation.

The course focuses on the practical details and decision-making logic in paid promotion. Through the latest breakdowns of light paid and heavy paid playbooks, it helps merchants clearly understand what strategy to use at what stage and how to quickly adjust campaigns based on data feedback. At the same time, combined with SKU layout techniques, it improves conversion capability from the product structure level, so that paid traffic can be better received after it comes in. This course is not simply about explaining the operation interface, but connects paid advertising from campaign setup, product testing, scaling, and campaign switching to product layout into a complete system, helping merchants build systematic paid promotion thinking.

\
• 1.强付费SOP1
\
• 2.强付费SOP2
\

\
• 3.Pinduoduo SKU Layout Playbook
\
• 4.Latest Light Paid Campaign-Switching Playbook
\
• 5.Latest Heavy Paid Campaign-Switching Playbook
\

💡 Learning Tip:Content reflects industry practices at time of publication. Please refer to the latest platform rules when learning.