Advanced Xiaohongshu E-Commerce Course: Practice + Cases

01. Learning Flow Overview & Key Practice Points

– The learning flow and key practical notes to help students grasp key points.

02. Xiaohongshu Basics & Monetization Direction Analysis

– Basic concepts of Xiaohongshu and monetization directions on the platform.

03. Xiaohongshu Store Types & Opening Details

– Xiaohongshu store types and opening details to help students set up their stores smoothly.

04. Two Xiaohongshu E-Commerce Playbooks — Multi-Product Store Analysis

– Two ways to run multi-product stores on Xiaohongshu, with pros/cons for reference.

08. Account-Nurturing Issues Summary & Launching New/Old Accounts

– Common account-nurturing issues and how to launch new/old accounts.

09. Homepage 'Four-Piece' Setup Tips

– Practical tips for the four-piece homepage setup to create an eye-catching personalized homepage.

10. Early Product Selection: Choosing Community Trending Terms

– Guiding students to use community trending terms for early product selection, grasp user needs, and increase exposure.

11. Early Selection: Inspiration from Similar Products

– Sharing sources and methods of product-selection inspiration so students can discover similar products and create new sales ideas.

12. Early Selection: Kaogujia (Asset-Finding Tips)

– Introducing how to find assets through Kaogujia to expand product-selection possibilities and boost creativity.

13. Hands-On Product-Listing Tips

– Hands-on guidance on successfully listing selected products to make them more attractive and increase CTR.

14. Asset-Finding Methods and Notes

– Sharing asset-finding methods and notes to ensure students can find high-quality assets.

15. Video Script Basics

– Introducing video-script basics to help students write video content that fits the platform style.

16-18. Refined Video Editing Techniques (Three Lessons)

– Introducing the three stages of video editing, from basic to advanced, so students can master refined editing techniques.

19. Key Guide to Cover Creation

– Key points for cover creation so students can make more attractive covers and increase CTR.

20-22. Note Title, Content, and Hashtag Selection Techniques (Three Lessons)

– Introducing note titles, content writing, and hashtag-selection techniques for engaging notes.

23. Note-Maintenance Practice Guide

– Practical note-maintenance guide to keep notes fresh and boost exposure.

24. Imitating Viral Covers

– How to imitate viral covers and raise cover-design skill.

25. Removing Watermarks

– How to remove watermarks for original-looking assets.

26-27. Benchmarking and Note Re-Editing (Two Lessons)

– Benchmarking and note re-editing to raise quality and CTR.

28-33. Note Operations Tips (Six Lessons)

– Operations stages: adding carts, posting frequency/timing, cart standards, reposting videos, cover/title layout.

34. Dropship Proxy-Order Criteria

– Criteria for judging dropship proxy-order quality.

35. Three Shipping/Order Methods

– Three shipping/order methods to choose the right one and improve UX.

36-38. Manual-Intervention Practice (Three Lessons)

– Three manual-intervention stages with tips for maximum effect.

39. Finding Scripts Before Editing

– How to find suitable scripts before editing for faster, better videos.

40. Beginner Note-Posting Guide

– Practical guide for beginners posting notes to ramp up quickly.