China Projects

Ziqian Local-Life Offline Session: Ops Logic, Live People/Product/Scene, Private Domain

📚Video Course
📂E-commerce
🕒Last updated: 11/02/2023
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

Course Catalog:

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1. Mindset: Core Douyin E-Commerce Beliefs

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The core Douyin e-commerce mindset, taught by Ziqian himself.

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2. Ops Strategy: Secrets of a Phenomenal Live Room

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Deep-dive into phenomenal live-room strategy with Ziqian.

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3. Underlying Logic: Douyin E-Commerce Push

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The underlying logic of Douyin push, explained by Qiangwei.

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4. Positioning: Local-Life Account Positioning

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Local-life account positioning, taught by Teacher Wei.

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5. People: Local-Life Team Building & Selection

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Build and select local-life teams, shared by Zuiba.

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6. Product: Local-Life Live Selection & Mixing

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Local-life live selection, taught by Qiangwei.

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7. Scene: Local-Life Live Setup & Equipment

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Local-life live scenes and equipment list, from Qiangwei.

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8. Scripts: Douyin Host Skills & Script Structure

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Host skills and script structure, deep-dived by Huahua.

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9. Short Video: Local-Life Content Direction & Scripts

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Local-life content direction and scripts, from Qiangwei.

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10. 0→1 Case: Local Business Douyin Life Ops

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A local business 0→1 case, explained by Zheng Tan.

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11. Influencers: Running Effective Influencer Campaigns

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Running local influencer campaigns, shared by Shayu.

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12. Acceleration: Local Business DOU+ Delivery

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Local DOU+ delivery, explained by Mianwang.

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13. Guest: Can Ge's Sharing

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Can Ge's Douyin e-commerce insights.

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14. Rankings: Building Business Lists & Cases

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Building business lists, explained by Jiajiong.

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15. Private Domain: How Local Businesses Do It

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How local businesses run private domain, from Huaping.

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