Cross-Border Pro Amazon Advanced Ads: 10 Min/Day, Ad-Experts Hands-On



📚Video Course
🕒Last updated: 11/04/2023
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers

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01. Lesson 1: The Underlying Logic & Essence of Amazon Ads
‑ Core principles and common mindset traps.

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02. Lesson 2: Deep Thoughts on Ad Structure
‑ Ad-structure design, with real cases.

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03. Lesson 3: Variation-Ad Plays Revealed
‑ Variation-ad strategy and best ROI plays.

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04. Lesson 4: Deep Breakdown of External Ad Structure
‑ External ad structures and top-ROI combinations.

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05. Lesson 5: Deep-Dive Ad Budget Strategy
‑ Budget-setting logic and flexible control.

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06. Lesson 6: Deep-Dive Bidding Strategy
‑ The 3 bidding methods and fine-grained plays.

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07. Lesson 7: Ad-Slot Ratio Control Logic
‑ Ad-slot ratio control logic and cases.

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08. Lesson 8: Manual/Auto Tiered-Bidding Design (Part 1)
‑ Tiered-bidding design, part 1.

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09. Lesson 9: Manual/Auto Tiered-Bidding Design (Part 2)
‑ Tiered-bidding design, part 2.

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10. Lesson 10: The Logic Behind Ad Metrics
‑ The real logic behind ad metrics.

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11. Lesson 11: Deep Analysis of Ad Reports
‑ Ad-report deep analysis and optimization points.

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12. Lesson 12: New-Product Period Ad Plays
‑ New-period structure and planning.

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13. Lesson 13: Mature-Period Ad Plays
‑ Mature-period cases and ops thinking.

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14. Lesson 14: Auto-Ad Data-Driven Optimization Logic
‑ Auto-ad data-driven optimization.

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15. Lesson 15: Manual-Ad Data-Driven Optimization Logic
‑ Manual-ad data-driven optimization.

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16. Lesson 16: Ad-Structure Optimization Logic
‑ Structure optimization for low-score, new and mature periods.

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17. Lesson 17: The 14 Most Common Ad Mistakes (Part 1)
‑ 14 common mistakes, part 1.

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18. Lesson 18: The 14 Most Common Ad Mistakes (Part 2)
„ 14 common mistakes, part 2.

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19. Lesson 19: The 14 Most Common Ad Mistakes (Part 3)
‑ 14 common mistakes, part 3.

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20. Lesson 20: The 14 Most Common Ad Mistakes (Part 4)
‑ 14 common mistakes, part 4.

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21. Lesson 21: Advanced Manual Ads—Pre-Negative Method
‑ Pre-negative method to save ad spend.

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22. Lesson 22: Advanced Manual Ads—Fixed-Pace Method
‑ Fixed-pace method for steady ad rhythm.

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23. Lesson 23: Advanced Manual Ads—Resource-Focus Breakthrough

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‑ Resource-focus breakthrough method.

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24. Lesson 24: Advanced Manual Ads—Countryside-Surrounding-City
‑ Countryside-surrounding-city method.

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25. Lesson 25: Advanced Manual Ads—Home-Page Impact
‑ Home-page impact method.

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26. Lesson 26: Advanced Manual Ads—Manual Leak-Picking
‑ Manual leak-picking method.

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27. Lesson 27: Advanced Manual Ads—Full-Coverage Advantage
‑ Full-coverage advantage method.

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28. Lesson 28: Advanced Manual Ads—Precise Funnel Strike
‑ Precise funnel strike.

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29. Lesson 29: Advanced Manual Ads—High/Mid/Low Bid Strategy
‑ High/mid/low bid strategy.

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30. Lesson 30: Advanced Manual Ads—Stacked-Word Full Coverage
‑ Stacked-word full coverage.

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31. Lesson 31: Manual-Auto Bridge [Keyword Choice]
‑ Keyword choice across four dimensions.

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32. Lesson 32: Manual-Auto Bridge [Negation]
‑ Negation across four dimensions.

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33. Lesson 33: Manual-Auto Bridge [Structure]
‑ Three classic structures.

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34. Lesson 34: Manual-Auto Bridge [5 Q&A Cases]
‑ Five Q&A cases.

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35. Lesson 35: Fast Manual-Ad Identification
‑ Fast manual-ad identification and correction.

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36. Lesson 36: Auto-Ad Perception Correction
‑ Correcting auto-ad misconceptions.

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37. Lesson 37: Auto-Ad Three-Stage Traffic Break (Part 1)
‑ Three-stage traffic break, part 1.

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38. Lesson 38: Auto-Ad Three-Stage Traffic Break (Part 2)
‑ Three-stage traffic break, part 2.

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39. Lesson 39: Sponsored Display—The Essence
‑ The essence of Sponsored Display.

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40. Lesson 40: Sponsored Display Placement Deep-Dive
‑ Placement principles and common pitfalls.

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41. Lesson 41: The Core of Sponsored Display
‑ Core SD strategy and ASIN targeting.

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42. Lesson 42: SD Audience-Targeting Logic
‑ Audience-targeting logic broken down.

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43. Lesson 43: SD Strategy Revealed (Part 1)
‑ Defense, expansion, cross, bundle, part 1.

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44. Lesson 44: SD Strategy Revealed (Part 2)
‑ Defense, expansion, cross, bundle, part 2.

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45. Lesson 45: SD Creative Design Notes
‑ Creative design notes and SOP.

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46. Lesson 46: E-Commerce Short-Video Core Thinking (Part 1)
‑ Short-video core thinking, part 1.

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47. Lesson 47: E-Commerce Short-Video Core Thinking (Part 2)
‑ Short-video core thinking, part 2.

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48. Lesson 48: The Logic Behind the Ad Ops Sheet
‑ Building the ad-ops sheet.

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49. Lesson 49: Gaps Filled—Bid-Control Logic
‑ Bid-control logic: when to raise/lower bids.

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50. Lesson 50: Peak & Flash-Sale Fine-Grained Ads (Part 1)
‑ Peak & flash-sale ads, part 1.

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51. Lesson 51: Peak & Flash-Sale Fine-Grained Ads (Part 2)
‑ Peak & flash-sale ads, part 2.

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