Course content
\1. Basic Introduction to the Rich-Person Playbook and Preparation
– A comprehensive introduction to the basic concepts and preparation work of the Rich-Person Playbook, including market analysis, competitor research, and keyword selection, etc.
2. Rich-Person Playbook Framework and Hands-on Practice
– Detailed explanation of the framework structure of the Rich-Person Playbook, and through practical operation demonstrations, how to efficiently set up and manage Amazon ads.
3. Rich-Person Playbook On-Platform and Off-Platform Integration and Precautions
– Discussion on how to combine on-platform ads with off-platform promotion, and key matters to note and solutions to common problems during execution.