China Projects

From Xiaohongshu Newbie to Expert: A Simplified Manager Training Plan, Starting From Zero

📚Video Course
📂E-commerce
🕒Last updated: 06/13/2024
👥Entrepreneurs / Self-media creators / Cross-border e-commerce sellers / Side-hustlers
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Description

Course outline

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Basics & Store Opening
1. Xiaohongshu Analysis & Breakdown – Deep look at the platform's features and user behavior.
2. Xiaohongshu E-Commerce Playbook – Strategies and tips for selling on the platform.
3. Basic Info Setup – Setting up personal or business-account basics correctly.
4. How to Open a Store? – Detailed steps to open a Xiaohongshu store.
5. Store Settings – Two parts covering interface optimization and feature config.

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Content Creation & Publishing
6. Note Production & Product Launch – Making eye-catching notes and showing products effectively.
7. Operations Copy & Titles – Writing copy and titles that attract users and lift clicks.

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Advanced Operations
8. Finding Benchmark Notes & Accounts – Analyzing competitors for inspiration.
9. Fixing Shadowbans – Tactics for handling traffic limits.
10. FAQ – Solving common operational issues.
11. Getting Traffic Support – How new stores get platform support fast.

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Aesthetics & Visual Expression
12. Moments Aesthetics Course – Using aesthetics to lift content appeal, continuously updated.
13. Moments Aesthetics Advanced – Deeper visual-expression skills and principles.

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