The 2024 Amazon Selection & Product-Development Full Course
\Course outline
\Setup & Platform
–. Lesson 1: Amazon Account Linking & Safety
–. Note: this video may be slightly blurry.
–. Content: safely managing accounts and avoiding improper linking.
–. Lesson 2: Understanding the Amazon Front-End
–. Content: In-depth analysis of the Amazon front-end page structure to help new sellers get familiar with the platform interface.
Selection Strategy
–. Lesson 3: Amazon Category Nodes & Five Dimensions
–. Content: category nodes and the five core dimensions of product selection.
–. Lesson 4: Pre-Selection Thinking
–. Content: market research and product positioning before starting product selection.
–. Lesson 5: The Two-Tier Selection Method
–. Content: an advanced method to screen potential products.
–. Lesson 6: The Three Underlying Selection Logics
–. Content: the three fundamentals for precise, efficient selection.
–. Market Analysis & Evaluation
–. Lesson 7: Assessing Market Capacity
–. Content: how to assess potential market capacity to ensure demand.
–. Lesson 8: Multi-Platform Selection Analysis
–. Content: comparing Amazon with other platforms to optimize selection decisions.
–. Lesson 9: Selection Summary & Analysis
–. Content: summarizing and analyzing the selection process.